Product Manager II – Customer Engagement
CGWS - COME GROW WITH US
full-time
Posted on:
Location Type: Hybrid
Location: Utah • Utah • United States
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About the role
- Drive the Engagement Platform Strategy: Architect a product strategy that uses agentic workflows and intelligent orchestration to replace manual onboarding effort — reducing the ~7-8 hours of human touch per customer while increasing activation quality.
- Solve the Cold Start Problem: Own the "wizardification" strategy — define standard wizard patterns that every product team builds for their area, starting with PTO, EOR, and ATS. You own the framework, the design patterns, and the accountability for getting customers to first value fast.
- Build the Continuous Discovery Layer: Extend one-time engagement events into a persistent, gamified experience — badging, challenges, in-product nudges — that helps customers discover and adopt features they didn't know they had. The New Year Summit proved this works; you'll make it continuous.
- Orchestrate, Don't Build from Scratch: Integrate tools like EverAfter for onboarding orchestration and the Workflows Engine for in-product guided flows. You design the patterns; you enable other teams to build on the platform.
- Design for Agents First: Ensure every wizard, engagement flow, and behavioral signal is structured so an agent environment can query "what should this customer do next?" You're building for the agent-led HRIS of tomorrow.
- Harden Data Foundations: Partner with Data Engineering and the Supernovas team to ensure segment definitions, zero-party data, and Pendo behavioral data flow into personalized engagement experiences.
- Establish Ownership in a Matrixed Environment: Move fast, ship visible results, and define the patterns that make the Engagement team the recognized owner of the in-product engagement surface.
Requirements
- Alignment with BambooHR Values: Read up here and let us know your favorite!
- 3+ Years of PM Experience: Ideally in customer engagement, activation, onboarding, or retention within a PLG or SaaS environment.
- AI as a Working Tool: You've already integrated AI into your daily product workflows — hypothesis generation, copy variants, data analysis, instrumentation drafts. You don't need to be an engineer; you need to think in terms of what AI makes possible.
- Deep Lifecycle Engagement Fluency: You've designed systems that drive customer activation and ongoing adoption — not just one-time onboarding flows, but continuous engagement programs that move metrics over months.
- Orchestration Mindset: You think in patterns and platforms, not just features. You'd rather ship one great framework that 10 teams build on than build 3 things yourself.
- Entrepreneurial Drive: You take initiative and create clarity when there isn't any. You switch easily between creative hypothesis generation and cold, analytical thinking.
Benefits
- Comprehensive health, life, and disability insurance
- Generous leave policies that include 4 weeks of vacation, 12 company holidays, parental leave, and volunteer time off so you can enjoy quality of life
- 401k plans with up to 6% company match
- $2000 Paid-Paid Vacation bonus
- EAP through Headspace
- Check out all our benefits that benefit you
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product strategyagentic workflowsintelligent orchestrationwizard patternsgamified experiencedata analysiscustomer activationcontinuous engagement programsAI integrationonboarding orchestration
Soft Skills
entrepreneurial driveinitiativecreative hypothesis generationanalytical thinkingownershipcollaborationadaptabilitycommunicationproblem-solvingpattern thinking