• Write compelling marketing copy for websites and other digital marketing mediums, including SEO-optimized articles, blogs, product descriptions, FAQs and landing pages
• Review and edit AI-generated copy for accuracy, readability, marketing effectiveness and brand style/tone
• Collaborate with the SEO team and Content team leads to refine and optimize copy
• Create persuasive marketing copy that motivates course and product sales

Requirements

5+ years’ experience in copywriting, preferably in eCommerce
Strong knowledge of SEO best practices, keyword research, and on-page optimization techniques
Bachelor’s Degree in Communications, Marketing, Advertising, English or Journalism (preferred)

🔍 ATS Optimization Keywords
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Hard Skills

copywriting
SEO
keyword research
on-page optimization
digital marketing
content creation
editing
marketing effectiveness
brand style
persuasive writing

Soft Skills

collaboration
attention to detail
creativity
communication
readability assessment

Certifications & Qualifications

Bachelor’s Degree in Communications
Bachelor’s Degree in Marketing
Bachelor’s Degree in Advertising
Bachelor’s Degree in English
Bachelor’s Degree in Journalism

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