
B2B Social Media Marketing Manager
Certus
full-time
Posted on:
Location Type: Remote
Location: Florida • United States
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Salary
💰 $80,000 - $90,000 per year
About the role
- Own the strategy, creation, scheduling, and publishing of B2B-focused social media content across platforms for multiple brands.
- Partner with internal design team to curate and produce visually compelling graphics and carousel assets.
- Support promotion of B2B marketing initiatives including thought leadership, product updates, webinars, and customer stories.
- Monitor social media channels, engage with professional audiences, and escalate high-value interactions.
- Help ensure consistent brand voice and messaging tailored to B2B buyers and decision-makers.
- Monitor and participate in industry and customer conversations across social platforms.
- Identify engagement signals that may indicate buyer interest or sales opportunities.
- Provide insights and take action to optimize content and posting strategies based on audience behavior and platform analytics.
Requirements
- 1–3 years of B2B social media or B2B marketing experience (required).
- Familiarity with managing social media for professional or enterprise audiences.
- Strong organizational skills with attention to detail.
- Excellent written communication skills and a collaborative mindset.
- Willingness to learn and adapt in a fast-paced B2B marketing environment.
- Experience with social media and marketing tools (e.g., Hootsuite, Canva, CRM platforms).
- Interest in B2B marketing, demand generation, and customer engagement strategies.
- Creative skills in content creation, basic graphic design, or video editing.
Benefits
- Health insurance
- Retirement plans
- Paid time off
- Flexible work arrangements
- Professional development
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B social media experienceB2B marketing experiencecontent creationgraphic designvideo editingaudience behavior analysisposting strategies optimization
Soft Skills
organizational skillsattention to detailwritten communicationcollaborative mindsetadaptability