B2B Social Media Specialist
Certus
full-time
Posted on:
Location Type: Remote
Location: Florida • United States
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Salary
💰 $60,000 - $70,000 per year
About the role
- Assist in creating, scheduling, and publishing B2B-focused social media content across platforms such as LinkedIn and Facebook.
- Support promotion of B2B marketing initiatives including thought leadership, product updates, webinars, and customer stories.
- Monitor social media channels, engage with professional audiences, and escalate high-value interactions to marketing and sales teams.
- Help ensure consistent brand voice and messaging tailored to B2B buyers and decision-makers.
- Monitor and participate in industry and customer conversations across social platforms.
- Help track and analyze social media performance metrics, including engagement, reach, and audience growth.
- Assist in gathering and organizing customer feedback from social platforms.
Requirements
- 1–3 years of B2B social media or B2B marketing experience (required)
- Familiarity with managing social media for professional or enterprise audiences
- Strong organizational skills with attention to detail
- Excellent written communication skills and a collaborative mindset
- Willingness to learn and adapt in a fast-paced B2B marketing environment.
- Experience with social media and marketing tools (e.g., Hootsuite, Canva, CRM platforms) (preferred)
- Interest in B2B marketing, demand generation, and customer engagement strategies (preferred)
- Creative skills in content creation, basic graphic design, or video editing (preferred)
Benefits
- Professional development opportunities
- Bonuses
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B social media experienceB2B marketing experiencecontent creationgraphic designvideo editingsocial media performance metricsengagement analysisaudience growth tracking
Soft Skills
organizational skillsattention to detailwritten communicationcollaborative mindsetadaptabilitywillingness to learn