Centr

CRM Specialist

Centr

full-time

Posted on:

Location Type: Hybrid

Location: Los AngelesCaliforniaUnited States

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About the role

  • Own the end-to-end delivery process of 5–10 weekly campaigns across email, push, and SMS, coordinating build and QA resources and stepping in hands-on when needed to keep timelines intact
  • Regularly launch net new lifecycle automations (flows and canvases) to drive activation, engagement, retention, monetization, and growth
  • Write campaign briefs with clear requirements, wireframes, and visual references that communicate intent to creative teams
  • Build and support segmentation and personalization strategies across geos, demos, user goals, and content preferences
  • Launch and manage regular A/B tests on campaigns and lifecycle automations
  • Ensure brand and technical standards are met; spot and resolve errors during review to reduce revision cycles
  • Develop and present rolling 6-week campaign calendars
  • Collaborate with CRM manager to develop rolling 6-week canvas and flow testing calendars
  • Pull performance reports, interpret results, and suggest improvements
  • Coordinate with creative, marketing, and product stakeholders
  • Absorb urgent or unplanned requests without derailing core work
  • Help keep campaigns on schedule despite shifting priorities and dependencies

Requirements

  • Bachelor's Degree or equivalent practical experience.
  • 1-3+ years of CRM experience (internships count)
  • Highly proficient in Braze or Klaviyo (you'll learn the other)
  • Can wireframe and mockup emails in Figma (or similar)
  • Strong project management skills - experience with Asana, Monday.com, or similar
  • Comfortable with data: pulling reports, interpreting results, making recommendations
  • Critical thinker with a problem-solving mindset
  • Excellent interpersonal, presentation, communication, and writing skills
  • Helpful but not required: Startup experience
  • Agency experience
  • Experience with both Braze and Klaviyo
  • Subscription mobile app experience
  • Ecommerce experience
  • Analytics platforms (GA4, Looker, Power BI)
Benefits
  • Performance-driven equipment
  • World-class digital coaching
  • Personalized training programs
  • Collaboration culture
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
CRMlifecycle automationA/B testingsegmentation strategiespersonalization strategiesdata analysiswireframingmockup creationcampaign managementperformance reporting
Soft Skills
project managementcritical thinkingproblem-solvinginterpersonal skillspresentation skillscommunication skillswriting skillsadaptabilitycollaborationtime management
Certifications
Bachelor's Degree