Develop and evangelize the e-commerce strategy and roadmap for our DTC portfolio, focusing on revenue growth, funnel efficiency, and conversion rate optimization.
Partner cross-functionally with product, design, engineering, and marketing to improve every stage of the user journey, from traffic acquisition through checkout and post-purchase engagement.
Lead initiatives that increase AOV through smarter merchandising, upsells, bundling, and personalized content experiences.
Collaborate with affiliate and retail marketplace partners (e.g., Amazon, Walmart, Commission Junction, Impact Radius) to expand reach, optimize listings, and improve performance tracking.
Drive revenue and margin outcomes through experimentation, using data-driven A/B testing, pricing, and promotional levers.
Work closely with analytics and data science teams to identify key growth levers, forecast opportunity size, and prioritize initiatives that deliver the greatest business impact.
Champion the voice of the customer, leveraging insights from behavioral data, surveys, and feedback loops to inform product and content improvements.
Partner with operations, marketing, and engineering stakeholders to ensure site performance, scalability, and compliance with partner guidelines and privacy standards.
Foster a culture of experimentation, measurement, and continuous optimization across the broader commerce ecosystem.
Requirements
8+ years of experience in e-commerce or digital product management, with demonstrated success driving revenue growth and conversion improvements across DTC channels.
Deep familiarity with affiliate and marketplace ecosystems such as Amazon, Walmart, Commission Junction, and Impact Radius.
Proven track record improving funnel performance and AOV through experimentation, CRO frameworks, and data-driven insights.
Strong analytical and quantitative skills, with expertise in leveraging analytics, dashboards, and testing platforms to guide decision-making.
Experience collaborating cross-functionally with engineering, design, marketing, and operations teams in an Agile environment.
Strategic thinker who can balance short-term performance optimization with long-term platform innovation.
Excellent communicator with demonstrated ability to influence stakeholders at all levels, from executives to external partners.
Passion for customer experience, testing, and continual improvement, grounded in a bias for measurable results.
Benefits
Competitive salary + semi-annual bonus
Unlimited PTO – take a break when you need it!
Industry-leading medical, dental, and vision plans + generous parental leave
401(k) company match plan – fully vested on day 1
Outside patio overlooking Playa Vista + cabanas, firepits & working grills