Digital Marketing Lead
Caterpillar Inc.
full-time
Posted on:
Location Type: Hybrid
Location: Cary • North Carolina • United States
Visit company websiteExplore more
Salary
💰 $128,470 - $192,710 per year
Job Level
About the role
- Lead data‑driven analysis of digital performance to inform optimization strategies and improve business outcomes.
- Provide functional leadership across implementation, issue resolution, and operational execution while influencing standards, processes, and best practices.
- Serve as a key connector between strategy, product management, and delivery teams to ensure digital initiatives are executed effectively and at scale.
Requirements
- 4-year degree, (Marketing, Business, Engineering, Software)
- Successive growth in each role ensures competency within a fast paced digital marketing team.
Benefits
- Medical, dental, and vision benefits*
- Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
- 401(k) savings plans*
- Health Savings Account (HSA)*
- Flexible Spending Accounts (FSAs)*
- Health Lifestyle Programs*
- Employee Assistance Program*
- Voluntary Benefits and Employee Discounts*
- Career Development*
- Incentive bonus*
- Disability benefits
- Life Insurance
- Parental leave
- Adoption benefits
- Tuition Reimbursement*
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Soft Skills
leadershipfunctional leadershipissue resolutionoperational executioninfluencing standardsprocess improvementbest practicescollaborationcommunicationstrategic thinking
Certifications
4-year degree