Catena

Social Media Manager

Catena

full-time

Posted on:

Location Type: Remote

Location: Philippines

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About the role

  • Develop and execute social media strategies aligned with brand and business goals
  • Create original content across Instagram, Facebook, LinkedIn, TikTok, Pinterest, and X/Twitter
  • Produce short-form videos, graphics, testimonials, and visual stories
  • Manage content calendars and ensure consistent posting schedules
  • Write platform-specific copy that reflects brand voice and drives engagement
  • Design and edit content using tools such as Canva, CapCut, or Adobe tools
  • Maintain consistent visual and messaging standards across all content
  • Adapt formats to platform-specific features and best practices
  • Monitor and respond to comments, messages, and mentions promptly
  • Foster positive, professional, and engaging online communities
  • Manage sentiment, moderation, and on-brand interactions
  • Surface high-value inquiries and route qualified leads appropriately
  • Build relationships with followers, advocates, and partners
  • Support and manage community spaces (groups, forums, or channels)
  • Track KPIs including engagement, reach, follower growth, CTR, and conversions
  • Prepare regular performance reports with insights and recommendations
  • Use analytics tools to measure performance and ROI
  • Conduct A/B testing on content formats, timing, and messaging
  • Identify top-performing content and replicate success patterns
  • Optimize strategy based on performance trends and insights
  • Stay current on algorithm updates, features, and best practices
  • Monitor industry and competitor social activity
  • Recommend new formats, platforms, or experiments
  • Optimize profiles for discoverability and conversion
  • Ensure compliance with platform policies and brand guidelines
  • Collaborate with marketing, sales, and product teams
  • Source internal content for authentic storytelling
  • Align social efforts with campaigns, launches, and initiatives
  • Support paid social efforts when applicable
  • Share audience insights to inform broader marketing strategy

Requirements

  • 1-3+ years in social media management, digital marketing, or content creation
  • Proven experience managing multiple platforms simultaneously
  • Portfolio demonstrating strong content and measurable results
  • Native or near-native English proficiency (written and verbal)
  • Strong visual storytelling and copywriting skills
  • Ability to adapt tone across platforms and audiences
  • Hands-on experience with major social platforms
  • Proficiency with Canva, CapCut, or similar tools
  • Familiarity with analytics and scheduling platforms
  • Highly organized and deadline-driven
  • Data-informed decision maker
  • Comfortable working remotely with EST/PST overlap
  • 5+ years in social media or digital marketing (preferred)
  • Experience with paid social campaigns (preferred)
  • Advanced video editing or motion graphics skills (preferred)
  • Community-building or brand launch experience (preferred)
  • SEO or content optimization knowledge (preferred)
Benefits
  • Competitive Salary: Based on experience and skills
  • Remote Work: Fully remote — work from anywhere
  • Generous PTO: In accordance with company policy
  • Direct Mentorship: Access to global industry leaders
  • Learning & Development: Continuous growth resources
  • Global Networking: Work with international teams
  • Health Coverage (Philippines only): HMO after 3 months (full-time)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media managementdigital marketingcontent creationcopywritingvideo editingmotion graphicsSEOcontent optimizationA/B testinganalytics
Soft Skills
visual storytellingadaptabilityorganizationdeadline-drivendata-informed decision makingcommunicationcommunity buildingrelationship buildingengagementprofessionalism