
Manager, Integrated Marketing Operations
Catalyst Brands India
full-time
Posted on:
Location Type: Office
Location: New York City • New York • United States
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Salary
💰 $75,900 - $138,000 per year
About the role
- Own the end-to-end intake, prioritization, and workflow management for all marketing and creative initiatives.
- Serve as the operational lead for all work requiring creative resources, including PDPs, seasonal brand campaigns, video, photography, print, and special projects.
- Translate brand, marketing, and business objectives into clear scopes, briefs, timelines, and delivery plans.
- Balance competing priorities, capacity, and deadlines, making informed tradeoffs to protect quality and delivery.
- Oversee planning and execution of 360 marketing initiatives from concept through delivery.
- Partner with Brand Strategy, Integrated Marketing, Merchandising, Digital, and Channel teams to align priorities and timelines.
- Provide operational leadership for campaign shoots, asset development, and production calendars.
- Identify risks, dependencies, and resourcing gaps early and drive solutions.
- Design, implement, and continuously improve marketing operations processes that increase efficiency, clarity, and speed-to-market.
- Own project management tools, documentation, and workflows supporting creative and marketing execution.
- Establish standards for briefs, approvals, timelines, feedback, and handoffs.
- Drive consistency and discipline across teams while remaining flexible to business needs.
- Act as the primary operational bridge between creative, marketing, product, merchandising, and channel teams.
- Set clear expectations and decision frameworks for stakeholders engaging creative resources.
- Facilitate alignment and accountability across cross-functional partners and external agencies.
- Own visibility into workload, capacity, timelines, and delivery performance across the creative organization.
- Provide regular updates to marketing and creative leadership on priorities, risks, and progress.
- Lead post-campaign and post-project retrospectives to drive continuous improvement.
- Lead, mentor, and develop project management and operations talent within the marketing organization.
- Foster a culture of ownership, clarity, collaboration, and high standards.
Requirements
- 6–9+ years of experience in marketing operations, creative operations, integrated marketing, or project management within a marketing or creative organization.
- Proven experience owning complex, multi-channel marketing workflows end-to-end.
- Strong understanding of creative production across digital, video, photography, print, and PDP content.
- Demonstrated ability to prioritize, make decisions, and manage competing demands.
- Exceptional organizational, communication, and stakeholder management skills.
- Experience with project management, DAM, and workflow tools (e.g., monday.com).
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing operationscreative operationsintegrated marketingproject managementcreative productionmulti-channel marketing workflowsworkflow managementasset developmentcampaign executionprocess improvement
Soft Skills
organizational skillscommunication skillsstakeholder managementdecision makingprioritizationflexibilityleadershipmentoringcollaborationaccountability