Product Marketing Manager
Caseware
full-time
Posted on:
Location Type: Remote
Location: Illinois • United States
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About the role
- Lead go-to-market strategies and execution for software that powers modern audit and financial reporting teams.
- Translate practitioner realities into clear positioning, credible messaging and commercially focused launch plans.
- Help bring solutions to market that address the real pressures auditors face every day.
- Focus on execution rigor, commercial impact and strong product adoption across global markets.
Requirements
- Strong desire to transition from audit or accounting practice into a commercial, product focused role
- Intellectual curiosity and willingness to learn marketing strategy, messaging and GTM execution
- Motivation to apply practitioner experience to improve how firms adopt technology and modernize workflows
- Strong interest in technology and its role in modernizing accounting firm operations
- Willingness to experiment with AI tools to improve research, content development and workflow efficiency
- 3 to 5 years of product marketing experience in B2B SaaS plus prior accounting experience OR
- 2 to 4 years of audit or accounting firm experience plus demonstrated aptitude for messaging, communication or commercial strategy (no Product Marketing required).
Benefits
- Innovation is at our core.
- Commitment to a collaborative culture.
- Work-life balance is important to us.
- We offer competitive compensation.
- We are driven by impactful work.
- Recognition and rewards matter to us.
- We embrace global opportunities.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketingmarketing strategygo-to-market executionmessagingcommercial strategyB2B SaaSworkflow efficiencyAI tools
Soft Skills
intellectual curiositymotivationcommunicationwillingness to learnstrong interest in technology