CarePath Injury Centers

Marketing

• Relationship Development & Field Outreach
• Visit target law firms, urgent care centers, primary care offices, and other referral sources throughout PA and NJ
• Build and maintain long-term professional relationships
• Educate referral partners on CarePath’s services, process, and differentiators
• Schedule and attend in-person meetings, lunches, presentations, and events and include physicians as needed
• Manage sales pipeline and nurturing of leads
• Marketing & Campaign Execution
• Run targeted email outreach campaigns to referral partners
• Distribute CarePath media kits, service overviews, and updates
• Coordinate follow-ups and referral tracking
• Maintain accurate CRM or tracking documentation
• Performance & Reporting
• Meet defined weekly and monthly activity benchmarks (visits, outreach, follow-ups)
• Track referral growth and relationship development
• Provide regular reporting to leadership on territory activity and results
• Training & Internal Collaboration
• Complete in-person onboarding and clinic shadowing
• Maintain a strong understanding of CarePath’s clinical services and workflows
• Coordinate with leadership, operations, and clinical teams
• Travel & Work Structure
• Frequent regional travel required (Pennsylvania & New Jersey)
• Remote work permitted when not traveling
• Must be comfortable with driving, scheduling visits, and managing a territory independently
• In-person training and ongoing office visits required

Referral Relations Liaison, Marketing