Cardinal Health

Product Marketing Manager – Theranostics

Cardinal Health

full-time

Posted on:

Location Type: Hybrid

Location: IllinoisMassachusettsUnited States

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Salary

💰 $80,900 - $103,950 per year

About the role

  • Own day-to-day management of assigned NPHS theranostics product portfolio, including sales enablement and product lifecycle management activities.
  • Identify and remain current on relevant market trends.
  • Determine product lifecycle implications and make recommendations to maintain market competitiveness and achieve sustainable growth across product portfolio.
  • Develop and refine portfolio strategy, including positioning, segmentation, and long-term roadmap planning.
  • Build relationships with and serve as liaison between NPHS and strategic external partners; coordinate inputs and alignment across both internal and external stakeholders.
  • Lead forecasting, modeling, and business performance tracking for product category; translate insights into actions that support annual revenue and gross profit goals.
  • Develop and maintain standardized business performance reporting in collaboration with internal analytics partners.
  • Develop digital content strategy and execution across the NPHS marketing team.
  • Support development and execution of multi-channel promotional plans across print, digital, web, social, etc.) and ensure on-time delivery of key tactics.
  • Support development and drive execution of strategic NPHS marketing campaigns.
  • Demonstrate knowledge of marketing disciplines and concepts necessary for building and executing upon marketing plans to drive business growth.
  • Partner with sales leadership and sales training partners to create enablement tools and cultivate content for effective sales onboarding and training sessions.
  • Support conference strategy and execution, including messaging, collateral, planning and on-site coordination.
  • Lead cross-functional collaboration to ensure aligned planning and execution across various groups including, but not limited to Sales, Operations, Finance, Market Access, Legal, Medical/Clinical Affairs, IT, and Marketing Communications.

Requirements

  • Bachelor's degree in related field, or equivalent work experience, preferred.
  • 2-4+ years experience in marketing, product marketing, product management, or related field, preferred.
  • Demonstrated ability to translate market and customer needs into goals, objectives, strategies and tactics to drive business performance.
  • Applied creative problem-solving to analyze issues, generate innovative solutions, and drive efficient outcomes.
  • Strong analytical and strategic thinking skills, with the ability to interpret data, financials, and customer insights.
  • Strong financial acumen; experience with forecasting, pricing, and assessing financial implications.
  • Excellent communication and presentation skills; ability to gain cross-functional support from stakeholders and effectively simplify complex information for diverse audiences.
  • Tenacity and willingness to roll up your sleeves; effectively prioritize work as necessary.
  • Proficient with Microsoft Office products including Word, Excel and PowerPoint.
  • Ability to operate both independently and as a team player while managing multiple priorities in a fast-paced environment.
  • Ability to travel occasionally, as business needs require.
  • Preferred: Experience in healthcare, pharmaceuticals, medical devices, diagnostics, or nuclear medicine.
  • Experience supporting product launches and lifecycle management in regulated environments.
Benefits
  • Medical, dental and vision coverage
  • Paid time off plan
  • Health savings account (HSA)
  • 401k savings plan
  • Access to wages before pay day with myFlexPay
  • Flexible spending accounts (FSAs)
  • Short- and long-term disability coverage
  • Work-Life resources
  • Paid parental leave
  • Healthy lifestyle programs
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product lifecycle managementforecastingbusiness performance trackingdigital content strategymulti-channel promotional plansmarketing campaignssales enablement toolsdata analysisfinancial acumencreative problem-solving
Soft Skills
analytical thinkingstrategic thinkingcommunication skillspresentation skillscross-functional collaborationtenacityprioritizationindependenceteam playerrelationship building