CAPULET Jewelry

E‑Commerce and Growth Manager – Shopify, Performance Marketing

CAPULET Jewelry

full-time

Posted on:

Location Type: Remote

Location: Germany

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About the role

  • Full responsibility for the digital growth of CAPULET Jewelry
  • This role combines shop optimization, performance marketing and conversion rate improvement
  • Goal: scale the Shopify store using data-driven approaches and increase revenue measurably
  • Planning, execution and scaling of Meta and Google Ads campaigns
  • Retargeting, lookalike audiences, Dynamic Product Ads
  • Tracking, UTM parameters, Conversion API, pixel events
  • Budget management & ROAS optimization
  • GA4, Google Tag Manager, Klaviyo, Shopify Analytics
  • Dashboard creation and data interpretation
  • Klaviyo flows (Abandoned Cart, Browse, Post-Purchase)
  • Segmentation, automation, lifecycle marketing

Requirements

  • Several years of Shopify experience in e‑commerce with a focus on growth & conversion
  • Proven track record in performance marketing, CRO & scaling
  • Multiple years of experience with Meta Ads & Google Ads
  • Strong analytical skills & solid understanding of tracking and data analysis
  • Experience with the attribution tool KLAR
  • Experience with Klaviyo, feed management, retargeting & funnel building
  • Independent, strategic thinker with a true growth mentality
  • Good sense for aesthetics, brand and luxury lifestyle
Benefits
  • Permanent employment with excellent compensation
  • Mobile working / remote option (also possible from abroad)
  • Company pension plan / retirement subsidy
  • Direct collaboration with the founder
  • Insight into strategy, metrics and growth
  • Responsibility instead of micromanagement
  • Flexible workation models
  • Sustainable brand – CAPULET stands for honest values, fair production and conscious growth
  • Team with heart & attitude – personal atmosphere, creative freedom
  • Discounts on CAPULET jewelry & friends & family specials
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Shopifyperformance marketingconversion rate optimizationMeta AdsGoogle Adsdata analysisretargetinglifecycle marketingKlaviyoattribution
Soft Skills
analytical skillsstrategic thinkinggrowth mentalityindependenceaesthetic sense