Cantourage UK

Growth Marketing Specialist

Cantourage UK

full-time

Posted on:

Location Type: Remote

Location: Germany

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Salary

💰 €50,000 - €55,000 per year

About the role

  • Run and optimise performance campaigns across Google, Meta, TikTok, Instagram and new channels
  • Test creatives, audiences and funnels to scale patient acquisition
  • Analyse CAC, CTR, CVR and ROAS to drive clear, data-led decisions
  • Build dashboards and track KPIs using GA4, Looker/Data Studio and ad platforms
  • Manage budgets and reallocate spend based on real-time performance
  • Work cross-functionally to ensure compliant, accurate messaging
  • Optimise the full funnel with CRM, UX, Product and CRO teams
  • Adapt campaigns for German cultural and regulatory nuances
  • Support innovative growth initiatives and strategic partnerships

Requirements

  • Fluent German & English
  • 4+ years running multi-channel paid campaigns
  • Strong experience with Google Ads, Meta Ads, TikTok Ads
  • Excellent data and optimisation skills
  • Ability to turn insights into action
  • Highly organised, adaptable, collaborative
  • Passion for ethical marketing and improving patient journeys
  • Experience in regulated industries
  • Knowledge of GDPR/TTDSG
  • Experience with affiliates or influencers
  • Familiarity with SEO or CRO
Benefits
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Hard Skills & Tools
Google AdsMeta AdsTikTok AdsCACCTRCVRROASGA4LookerData Studio
Soft Skills
fluent in Germanfluent in Englishdata analysisoptimisationorganisedadaptablecollaborativeinsight-drivenethical marketingimproving patient journeys