Develop clear, concise, and differentiated messaging for our products and features that resonates with our various personas.
Partner with peers in Product and Sales to identify what materials are needed for upcoming launches and feature updates.
Establish new templates and frameworks for how we communicate product value (e.g., creating the first 'standard' sales deck or feature release email template).
Support the Go-To-Market (GTM) process by building out campaign assets for new products and features.
Create and maintain the library of sales collateral, ensuring our sales team has the most up-to-date talk tracks and one-pagers.
Update product pages on the website, create emails, and work with the senior content marketing manager to ensure our blog and social channels reflect the latest product value props.
Conduct regular research on competitors and provide the team with 'battle cards' or summary reports on how we differentiate.
Execute product marketing initiatives from start to finish with general direction from the Marketing Lead.
Be a collaborative team member contributing across the company as needed.

Requirements

You are a proactive communicator who can translate technical “how” into business “whys.”
Demonstrated competency in Product Messaging: translating features into benefits.
Sales Enablement: building presentations, one-pagers, and talk tracks.
Campaign Execution: building out new campaigns that haven't been done before.
Market Research: conducting competitive audits and customer interviews.
Project Management: owning your workstream and those that impact it to move projects to completion.
Hubspot & Webflow: creating and updating website pages, workflows, and campaigns.
AI Prompt Engineering: using AI as a thought partner to multiply the speed and quality of your research and output.

Benefits

Healthcare: We offer company-sponsored health, dental and vision insurance for employees and dependents.
Equity: We are a team of owners and we provide our team with generous equity grants.
Time to Recharge: We offer unlimited paid time off. Unplug, recharge, and come back refreshed.
Remote Friendly: We are a fully distributed team. We all work remotely. We offer a $1,000 stipend to equip you with a home office that is comfortable and personalized to your needs.
Friday Reimbursed Lunch: Order lunch on Fridays, and we'll cover it!
401K: We offer a 3.5% match.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Product MessagingSales EnablementCampaign ExecutionMarket ResearchProject ManagementAI Prompt Engineering

Soft Skills

proactive communicationcollaboration