
Marketing Data Operations Specialist
Canals
full-time
Posted on:
Location Type: Remote
Location: Washington • United States
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About the role
- Own the marketing data strategy and tech stack to enable targeted, personalized campaigns and performance reporting, balancing data requirements and efficiency
- Gather, clean, enrich, and integrate data from multiple sources (databases, spreadsheets, analytics tools, ad platforms, etc.) into Hubspot, ensuring accuracy and consistency
- Set up and manage the flow of data between Hubspot and other tools, e.g., sales automation, ABM platforms, for timely action
- Research, vet, and manage data sources and tools to support programmatic campaign ideas and improve efficiency
- Identify relevant trends and performance drivers, support the measurement of campaigns and experiments, and provide recommendations to improve results
- Provide analysis to inform strategic projects, such as TAM identification and segmentation, sales territory creation, and pipeline modeling
- Maintain CRM data hygiene, workflow automations, and reporting dashboards for marketing and sales
Requirements
- Typically, 3+ years of experience in data management, marketing/revenue operations, or a related field, preferably at a B2B SaaS early-stage startup
- Expert, hands-on proficiency in Hubspot CRM, automation and reporting tools
- Working familiarity with technical integration options, e.g., APIs, webhooks, and demonstrated collaboration with Engineering teams on integrations and automation
- Curious, structured, and proactive thinker who thrives on bringing order to complexity and enabling data-driven marketing at scale
- Strong analytical and problem-solving abilities, with a keen eye for detail
- Proven ability to work collaboratively in a fast-paced, dynamic environment
Benefits
- We're profitable: stability without the chaos of venture pivots.
- Real-world impact: your work improves global supply chains, saving customers time and reducing waste.
- Strong engineering culture: we invest in quality and documentation to keep moving fast sustainably.
- Culture of ownership: moving fast while putting quality first
- Remote-first, flexible work environment across North and South America.
- Stellar product-market fit with tons of customer love
- All star team with diverse backgrounds to collaborate with and learn from
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data managementdata integrationdata analysiscampaign measurementpipeline modelingCRM data hygieneworkflow automationreporting dashboardsdata strategyperformance reporting
Soft Skills
analytical thinkingproblem-solvingcollaborationcuriositystructured thinkingproactivityattention to detailadaptabilitycommunicationorganizational skills