
Director of Marketing – Growth
CAF Outdoor Cleaning
full-time
Posted on:
Location Type: Office
Location: Maple Valley • Washington • United States
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Salary
💰 $94,000 - $120,000 per year
Job Level
About the role
- Lead development and execution of CAF’s marketing strategy, ensuring alignment with company OKRs and long-term growth plans.
- Build a predictable lead generation engine supporting Europe and emerging U.S. vertical markets.
- Oversee brand positioning and ensure consistent, high-quality messaging across all customer segments and channels.
- Manage CAF’s eCommerce growth strategy and collaborate with external and internal partners.
- Partner cross-functionally with Sales and Product teams to deliver cohesive go-to-market execution.
- Own the marketing budget, forecasting, and ROI reporting to senior leadership.
- Manage, coach, and develop a small internal marketing team and external agencies.
- Represent CAF at key tradeshows and industry events, including NACS.
Requirements
- 5+ years in marketing leadership roles, preferably in B2B, industrial, or multi-channel product environments.
- Proven success building and executing ROI-driven marketing programs.
- Strong expertise in lead generation, digital marketing, and eCommerce optimization.
- Demonstrated experience managing agencies, budgets, and cross-functional initiatives.
- Exceptional written, verbal, and data-driven communication skills.
- Bachelor’s degree in Marketing, Business, or related field.
- Strong professionalism, work ethic, and commitment to company success.
- Must pass pre-employment drug screening.
- Must reside within 15 miles of the CAF office in Maple Valley (98038).
Benefits
- Medical, Dental & Vision Insurance
- Long-Term Disability
- Employee Assistance Program (EAP)
- Wellness Reimbursement Program
- 401(k) Retirement Plan
- Performance Bonus Opportunities
- Tickets at Work Program
- Flexible scheduling when needed
- Company social events
- Free snacks
- Ongoing learning opportunities
- Employee recognition for milestones and excellence
- Generous PTO / Vacation / Sick policy
- 11 Paid Holidays (including Christmas week off!)
- Maternity & Paternity Leave
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
lead generationdigital marketingeCommerce optimizationROI-driven marketing programsbudget managementdata-driven communication
Soft Skills
leadershipcoachingcommunicationprofessionalismwork ethic
Certifications
Bachelor’s degree in MarketingBachelor’s degree in Business