Caesars Entertainment

Senior Product Director, MarTech

Caesars Entertainment

full-time

Posted on:

Location Type: Hybrid

Location: Jersey City • New Jersey • United States

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Salary

💰 $150,000 - $200,000 per year

Job Level

Senior

About the role

  • define the product vision and roadmap for the platforms, tools, and integrations that power personalized marketing, customer lifecycle automation, segmentation, campaign orchestration, real-time decisioning, and measurement
  • own the end-to-end MarTech stack and enable Marketing, Growth, CRM, Data, and Engineering teams to deliver targeted, timely, and impactful customer experiences at scale
  • define the product strategy and roadmap, lead a team of Product Managers, and drive measurable impact across growth, trust, and operational efficiency

Requirements

  • 8+ years in years developing successful digital products, including 3+ years managing Product Managers
  • Experience designing, launching and optimizing large scale and complex Martech ecosystems, CRM platforms, CDPs, ESPs, and customer data infrastructure
  • Expertise in creating and maintaining roadmaps, while also training direct reports on best practices
  • Ability to write descriptive narratives which demonstrate your knowledge of the problem, strategies, risks, and data which helped formulate the proposed solution or feature
  • Proven ownership of customer lifecycle, segmentation, or personalization products
  • Proven ability to engage Data Scientists and ML teams on predictive or automated capabilities
  • Experience in Agile software product delivery, preferably in a scrum setting using Jira
  • Expertise in funnel analytics, experimentation, and data-driven product development
  • Executive level communication and storytelling to offer effective updates and streamline communication to a broad audience.
  • Experience with vendor orchestration, model monitoring, and risk decisioning platforms
  • Background building platform capabilities (rules engines, feature stores, experimentation frameworks)
  • Find complex problems with numerous restraints exciting; and not daunting
  • Enjoy learning new skills and are passionate about new developments in technology
  • You are highly motivated individual, who wants to work with the best and be the best
  • Ability to build trusting relationships with peers, teams, and leaders
  • Ability to lead through influence, inspiration, experience, and collaboration
  • You inspire teams to come together and build best in class B2C products
Benefits
  • medical, vision, and dental insurance
  • life insurance
  • disability insurance
  • a 401(k)-matching program
  • paid Flexible Time Off
  • paid company holidays
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product visionproduct strategyroadmap creationMarTech ecosystemsCRM platformscustomer data infrastructureAgile software deliveryfunnel analyticsdata-driven product developmentvendor orchestration
Soft Skills
executive communicationstorytellingrelationship buildingleadershipinfluenceinspirationcollaborationproblem-solvingadaptabilitymotivation