Caesars Entertainment

CRM Product Analyst

Caesars Entertainment

full-time

Posted on:

Location Type: Hybrid

Location: Las VegasNevadaUnited States

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About the role

  • Assist with managing an enterprise CRM product backlog in an Agile project management environment
  • Support the Product Owner with backlog management, analysis of employee and guest journeys, business process optimization, workflow design, and requirements gathering
  • Partner with scrum team members and partners, in close collaboration with the CRM Product Owner
  • Create and break down capabilities/features into various artifacts, including user journeys, process diagrams, story maps, wireframe/sketch designs, user stories, product specifications, and non-functional requirements
  • Facilitate workshops and support a team responsible for the realization of the CRM product vision or set of capabilities
  • Manage the intake process of CRM product enhancement requests from stakeholders
  • Write User Stories, Discovery Tasks, Bugs, Support Request, and Acceptance Criteria working closely with the Product Owner, Scrum Master, and members of an Agile Scrum Team
  • Provide frequent communication to the product owner and empowered business users/stakeholders on development progress
  • Document and validate the end-user journey or system process to support a new or changed feature
  • Execute within the governance principles, standards, and best practices

Requirements

  • 1-2 years in CRM product management, marketing product design and strategy, business analyst, or system analyst role
  • Certified Scrum Product Owner Training or Certification
  • Salesforce Certification or related CRM Certifications with experience administering and supporting capabilities is encouraged.
  • Bachelor’s degree
  • Experience working in teams/organizations that bring high quality digital products to market
  • Experience with cloud-based CRM software, marketing technology or sales systems in a product management environment.
  • Experience with JIRA/Confluence or similar Agile collaboration tools
  • Excellent written and verbal communication skills, including the ability to effectively present complex information clearly and appropriately handle sensitive information
  • Demonstrated ability to adapt to changing business priorities and a strong work ethic
  • Deep curiosity in emerging cloud based digital CRM trends and ability to translate those into friction-less business processes, marketing solutions and experiences.
  • Knowledge or work experience in gaming, hospitality sales, and marketing is a plus
Benefits
  • Competitive salary
  • Flexible working hours
  • Professional development budget
  • Home office setup allowance
  • Global team events
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
CRM product managementbusiness process optimizationworkflow designrequirements gatheringuser storiesprocess diagramswireframe designAgile project managementcloud-based CRM softwaremarketing technology
Soft Skills
communication skillscollaborationadaptabilityproblem-solvingteamworkpresentation skillscuriositywork ethicstakeholder managementfacilitation
Certifications
Certified Scrum Product OwnerSalesforce Certificationrelated CRM CertificationsBachelor’s degree