Administer and manage marketing automation platforms: Dynamics 365 Customer Insights – Journeys and Braze, including configuration, environment management, and troubleshooting.
Design and solution integrations between marketing automation platforms and enterprise systems.
Provide solution-level expertise on tagging and personalization strategies, advising web and analytics teams to ensure integrations align with marketing and compliance requirements.
Collaborate with marketing teams to optimize cross-channel campaigns (email, SMS, push) and ensure compliance with deliverability standards.
Partner with analytics teams to advise on attribution models and privacy-centric measurement strategies.
Design secure integration patterns using OAuth 2.0, JWT, token-based authentication, enforcing best practices for data security and governance.
Develop and maintain integration documentation, architecture diagrams, and runbooks for marketing technology solutions.
Troubleshoot and resolve integration and data flow issues across multiple platforms and environments.
Estimate work, time, and resources for integration projects; proactively identify innovative technologies or approaches to improve scalability and performance.
Mentor team members and collaborate across marketing, engineering, and data teams to deliver integrated solutions.

Requirements

6+ years of experience in marketing technology administration and system integration
Hands-on experience with Dynamics 365 Customer Insights – Journeys and/or Braze
Strong understanding of email, SMS, and push marketing channels, including compliance and deliverability standards
Proficiency in REST APIs, webhooks, and secure authentication (OAuth 2.0, JWT)
Experience with Power Automate / Power Platform, .NET/C#, and SQL for integration workflows
Familiarity with Snowflake data concepts (Streams, Tasks, Snowpipe) and data activation strategies
Knowledge of Adobe Target and Adobe Experience Platform Tags for solution architecture
Understanding of digital marketing principles: SEO (especially Core Web Vitals, INP), attribution models, and consent management frameworks (IAB TCF v2.2, GPP)
Bachelor’s degree in Computer Science, Information Systems, or equivalent experience.

Benefits

Three medical plans which include Prescription drug coverage
Enhanced Fertility benefits
Flexible Spending Accounts
Health Savings Account (including employer contribution)
Dental and Vision
Basic and Supplemental Life Insurance
Short-Term and Long-Term Disability
Paid observed holidays
2 paid floating holidays for U.S. hourly employees
Flexible Time Off (FTO) offered to U.S. salaried employees — no accruals and no caps.
Paid Time Off (PTO) offered to all other employees in the U.S. and Canada
Paid parental leave
Paid time off to volunteer in your community
Charitable Giving Match Program
401(k) with 6% company matching
Employee Stock Purchase Plan
Career development, networking, and team-building opportunities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

marketing automationDynamics 365 Customer InsightsBrazeREST APIswebhooksOAuth 2.0JWT.NETSQLSnowflake

Soft Skills

collaborationmentoringproblem-solvingcommunicationproject estimation