C.A. Carlin

Analyst

• Manage and direct the activities of a major line of or group of lines as it relates to the Category Development initiatives for our customers and Kroger
• Represent the Business Analytics department in new principal interviews or business reviews by presenting category insights and opportunities via Nielsen, SPINS/Circana, 84.51 and Market 6/Stratum
• Analyze complex data sets and integrate all sales technology tools to create Analytics presentations (insights to action) for principals across the Kroger enterprise
• Establish leadership position with the category managers at all levels and assist them in their category management needs and processes
• Create all presentations including account and principal business reviews, new item introductions, new principal interviews, top-to-tops for use within C.A. Carlin Cincinnati
• Utilize and understand Nielsen and Circana syndicated scanning and National Consumer Panel data used to generate information for business reviews
• Have a solid understanding of consumer purchase/behavioral data and basic working knowledge of 84.51 and how this data source integrates with Kroger POS (Market 6) data
• Initiate and participate with Business Managers/Shopper Insights and principals in the design, implementation and evaluation of local marketing events
• Routinely visit customers in the market with Business Managers and assist in conducting store audits to view merchandising and inventory requirements in assigned categories

Senior Category Analyst