Butter Payments

Business Development Rep

• Own outbound prospecting across email, LinkedIn, and phone to generate qualified meetings
• Research and identify target accounts, decision-makers, and buyer personas within Butter’s ICP
• Qualify inbound leads based on business model, payment needs, compliance considerations, and readiness to buy
• Book meetings and hand off well-qualified opportunities to Account Executives
• Consistently hit activity and pipeline generation targets
• Maintain CRM hygiene (lead and account creation, enrichment, activity logging, stage accuracy)
• Support lead routing, scoring, and follow-up workflows
• Track outreach performance, conversion rates, and pipeline metrics
• Help document and improve SDR/BDR playbooks, sequences, and messaging
• Partner with Sales leadership to identify process gaps and efficiency opportunities
• Work closely with Marketing on campaigns, inbound leads, and messaging alignment
• Provide feedback on lead quality, objections, and market insights from payments-focused conversations
• Support testing and iteration across outreach channels, messaging, and targeting

BDR, SDR