BusPlanner

Account Executive

• Prospect and generate new business opportunities through cold calling, networking, and other lead generation activities.
• Build and nurture relationships with transportation directors and decision-makers in the K-12 education sector.
• Conduct product demonstrations and presentations to showcase the value and capabilities of BusPlanner’s suite of software solutions.
• Collaborate with the marketing and sales teams to develop and execute strategies for targeting potential clients.
• Manage the sales cycle from initial contact to closing the deal, ensuring a smooth and successful onboarding process for new clients.
• Help to develop systems and processes including the development of the CRM and other tracking systems.
• Maintain detailed and accurate records of sales activities and client interactions in the CRM system.
• Stay updated on industry trends, competitor activities, and market developments to identify new business opportunities.
• Leverage your entrepreneurial mindset to identify and capitalize on new business opportunities.
• Advance rapidly in your career with opportunities for significant growth and leadership.

Sales

• Lead the frontline sales team, owning the full sales cycle from lead generation through close, while providing hands-on coaching to drive individual and team performance.
• Responsibilities include, but are not limited to: running your own deals in the first six months, conducting discovery calls and demos, managing RFP submissions, negotiating contracts, and guiding reps through complex sales cycles.
• Act as a player-coach, modeling best practices in prospecting, discovery, solution presentations, and closing, particularly within the K-12 education market.
• Build, train, and mentor a high-performing sales team, implementing structured coaching, call reviews, and deal strategy sessions to continuously improve skills and outcomes.
• Develop and execute a targeted go-to-market strategy for K-12 software sales, leveraging both inbound and outbound motions.
• Manage pipeline health and forecasting accuracy, using sales metrics to identify risks and opportunities.
• Cultivate strong relationships with school district stakeholders, including Transportation Directors, Superintendents, IT leaders, and Procurement teams.
• Represent BusPlanner at industry conferences, association events, and other K-12 networking opportunities to build brand awareness and drive pipeline growth.
• Collaborate closely with leadership, RevOps, and Marketing to refine sales processes, optimize messaging, and ensure alignment across the customer journey.

Sales Manager

Sales Development Rep

• Own top-of-funnel pipeline generation through cold calling, emailing, LinkedIn outreach, and creative outbound tactics.
• Qualify inbound and outbound opportunities and partner closely with Account Executives for smooth handoffs.
• Run targeted outbound campaigns to penetrate high-value school districts across the U.S.
• Experiment aggressively to refine messaging, test sequence strategies, and improve conversion.
• Collaborate with Sales leadership on outbound approach, territory strategy, and account prioritization.
• Help shape our sales systems, including CRM structure, Outreach sequences, enrichment workflows, and reporting.
• Represent BusPlanner at conferences to support onsite prospecting and pipeline creation.
• Advance quickly: strong performers have a defined 6–9 month path to an AE role, with mentorship and support to get there.

Founding Sales Development Representative, SDR

Full-stack Engineer

• Contribute to the development and maintenance of BusPlanner Pro, written in C++.
• Build and support web applications using ASP.NET MVC, C#, and .NET Framework/Core.
• Support front-end development using JavaScript, HTML5, CSS3, and Bootstrap.
• Collaborate with cross-functional teams (Product, UI/UX, QA) to deliver reliable, high-quality software.
• Write clean, maintainable, well-documented code across both front-end and back-end components.
• Develop and optimize SQL queries and integrate with relational databases like MySQL.
• Participate in peer code reviews, CI/CD processes, and DevOps-based release workflows.
• Investigate, debug, and resolve issues in both legacy and modern systems.

Full Stack Engineer

Customer Success Manager

• Act as the primary post-sale contact for Canadian school boards, supporting them across onboarding, training, usage, and renewal.
• Conduct proactive health checks and account reviews to drive engagement, satisfaction, and adoption of the BusPlanner platform.
• Identify and close expansion opportunities, including new modules, features within an existing board.
• Manage renewals and hit sales quotas tied to growing Annual Recurring Revenue (ARR) from your assigned accounts.
• Coordinate with our in-house Support Team to resolve service tickets and help customers navigate technical issues.
• Participate in Canadian education and transportation conferences, building relationships and staying close to market needs.
• Maintain accurate records of client interactions, pipeline, and account activity.