Brown & Brown Insurance

Vice President, Marketing Technology, Digital Marketing

Brown & Brown Insurance

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $165,000 - $180,000 per year

Job Level

Lead

About the role

  • Own enterprise digital marketing and MarTech as a primary growth engine, directly accountable for pipeline acceleration, revenue impact, and organic growth.
  • Convert executive growth priorities into aggressive, multi-year digital and MarTech roadmaps, tightly sequenced to unlock scale, speed, and measurable sales impact.
  • Allocate investment across paid, owned, and earned channels to maximize ROI, with clear performance targets for SEO, PPC, demand generation, and conversion.
  • Optimize high-impact digital channels and platforms (website, portals, email, apps) to drive acquisition, cross-sell, and producer productivity across the customer lifecycle.
  • Integrate lead generation, routing, CRM, and campaign execution to increase sales velocity, improve win rates, and eliminate leakage across the funnel.
  • Enforce governance, standards, and performance KPIs tied to pipeline contribution, sales-qualified leads, conversion rates, and revenue outcomes.
  • Continuously deploy emerging technologies and automation to scale growth, improve forecasting accuracy, and create a durable competitive advantage.

Requirements

  • Bachelor’s degree in marketing, information technology or a related field; advanced degree preferred.
  • Minimum of 10 years of experience in digital marketing transformation and marketing technology.
  • Exceptional analytical skills and attention to detail.
  • Experience building and scaling cross-functional programs from concept to completion.
  • Experience with Dynamics 365, Power BI, Google Analytics, App Insights, various website platforms, content management systems, SEO, SEM and attribution models is preferred.
Benefits
  • Health Benefits : Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance
  • Financial Benefits : ESPP; 401k; Student Loan Assistance; Tuition Reimbursement
  • Mental Health & Wellness : Free Mental Health & Enhanced Advocacy Services
  • Beyond Benefits : Paid Time Off, Holidays, Preferred Partner Discounts and more.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingMarTechSEOPPCdemand generationconversion optimizationanalyticsautomationcross-functional program managementpipeline acceleration
Soft Skills
analytical skillsattention to detailleadershipstrategic thinkingcommunicationproblem-solvingcollaborationproject managementadaptabilityinnovation