Breakaway Music Festival

Human Resources

• Develop and execute a comprehensive people strategy aligned with Breakaway’s business objectives and growth plans.
• Serve as a strategic advisor to executive leadership on organizational design, workforce planning, talent development, employee engagement, and culture.
• Lead the continued evolution of the company’s HR function, systems, policies, and processes to support scalability.
• Build and maintain a high-performance culture that reflects Breakaway’s values and supports employee success.
• Utilize people analytics and workforce data to inform decision-making and organizational planning.
• Lead major company initiatives and events alongside other key stakeholders, such as the company's annual end-of-year summit
• Provide guidance and leadership on employee relations matters, conflict resolution, performance management, and employee engagement.
• Lead performance review processes, succession planning, leadership development, and talent management programs.
• Coach managers and leaders on employee development, organizational effectiveness, and people management best practices.
• Develop initiatives that support employee retention, engagement, and professional growth.
• Oversee compensation structures, salary benchmarking, bonus programs, and total rewards strategy.
• Manage company healthcare, retirement, and additional benefits programs.
• Partner with brokers and vendors to ensure competitive, compliant, and cost-effective offerings.
• Lead annual benefits renewals, compensation reviews, and employee communications regarding total rewards.
• Oversee and process payroll operations for employees and contractor payments through Rippling.
• Ensure payroll accuracy, compliance, and timely processing of wages, bonuses, reimbursements, and deductions.
• Ensure employee records, HR documentation, and reporting are maintained accurately and efficiently.
• Drive process improvements that enhance operational effectiveness and employee experience.
• Ensure compliance with federal, state, and local employment laws and regulations across all operating markets.
• Maintain HR policies, employee handbook materials, and required employment documentation.
• Oversee workplace investigations, compliance training programs, and risk mitigation initiatives.
• Partner with legal counsel and external advisors as needed on employment-related matters.
• Build and lead the HR function as the organization grows.
• Develop HR team capabilities, processes, and best practices.
• Foster strong cross-functional partnerships across all departments.
• Serve as a trusted resource and advocate for both employees and leadership.

Director of Human Resources

Chief Marketing Officer

• Develop and execute integrated, multi-channel marketing strategies, digital, paid social, email, PR, content, media buys, out of home, and partnerships, to drive ticket sales and brand growth
• Oversee national and market-level campaigns for all festivals and branded events, ensuring creative, sponsorship, and ticketing teams are aligned and moving in the same direction
• Analyze ticketing data, audience insights, and engagement metrics to continuously optimize campaigns and inform future strategy
• Stay ahead of cultural, digital, and experiential trends to keep Breakaway's marketing fresh, relevant, and ahead of the curve
• Own a significant portion of the marketing budget, allocate resources strategically across channels and track ROI to ensure every dollar drives results
• Direct the in-house graphic design category, setting the creative bar for all visual output across digital, print, OOH, and on-site experiential formats, across festivals and all other Breakaway properties and verticals
• Ensure brand identity, visual language, and messaging remain consistent and compelling across every platform, channel, and market
• Partner with creative and artist relations teams to translate lineup announcements, activations, and sponsor integrations into high-impact creative
• Own paid media strategy and execution across social (Meta, TikTok, Snapchat, Google, etc.), search, display, and programmatic channels
• Manage agency and vendor relationships; optimize spend allocation to maximize ROAS and ticket sales performance
• Negotiate media buys, advertising placements, and cross-promotional deals
• Oversee all Public Relations initiatives, direct our manager of PR for all earned media efforts, press releases, media outreach, editorial calendar, and journalist relationships
• Leverage existing and new media relationships to drive coverage that amplifies Breakaway's brand nationally and in key markets
• Travel to and serve as the on-site lead for all marketing initiatives for select festivals and events in collaboration with other team marketing leaders
• Support as on-site marketing lead at festivals, managing media credentialing, press activations, and real-time content opportunities
• Build, manage, and mentor a high-performing marketing team across graphic design, paid media, PR, and general marketing, fostering accountability, creativity, and collaboration
• Prepare and present marketing strategy, campaign performance, and audience insights to the CEO, President, and VP on a regular cadence
• Partner with the sponsorship team to authentically integrate sponsor deliverables into campaigns in ways that add value for fans and partners alike

Director of Human Resources

Director of Marketing