BRB Seguros

Marketing

• Establish guidelines, oversee brand usage, and manage social media;
• Plan and manage digital marketing strategies, including management of social media channels, the corporate website, and other platforms, working in collaboration with other involved departments;
• Implement BRB Seguros' institutional positioning strategy;
• Safeguard the BRB Seguros brand;
• Coordinate content creation for product communications, support website updates, create landing pages, and provide communication materials as requested;
• Monitor the registration and control processes for trademarks and patents used for the Company's products and services;
• Coordinate the development and implementation of advertising and sponsorship campaigns, following guidelines established together with Banco BRB, and conducting return-on-investment analyses;
• Manage activities carried out by agencies and suppliers, approve requests and budgets, and promote continuous interaction among parties;
• Propose and manage the company's marketing budget, as well as other managerial contracts;
• Procure various materials and promotional items and manage their distribution.

Marketing Manager

• Acompanhar tendências de mercado e analisar concorrência;
• Garantir um portfólio rentável, desenvolver e/ou ajustar produtos conforme demandas estratégicas, gerenciar a performance dos produtos para suportar as tomadas de decisões da alta administração, relacionando-se com seguradoras para desenvolvimento ou adequação de produtos;
• Implantar a estratégia de posicionamento institucional da BRB Seguros e zelar pela marca;
• Planejar e coordenar as estratégias de marketing;
• Coordenar a elaboração e implantação de campanhas publicitárias e de patrocínio;
• Gerir as atividades desenvolvidas por agências e fornecedores;
• Gerir a elaboração e aprovação de conteúdos relacionados a comunicação;
• Realizar aquisições de materiais diversos de itens promocionais, e gerir a distribuição;
• Relacionar-se com as parceiras para criação de ações de marketing em conjunto;
• Definir e acompanhar KPIs de marca, campanha e performance de produtos, e análises de retorno sobre o investimento.

Superintendente de Produtos e Marketing

Operations

• Integrate and lead the Segmentation, Experience and Operations areas, promoting synergy between customer intelligence, relationship journey and operational execution, guiding teams with a SERVIR culture mindset.
• Ensure the design and monitoring of the customer lifecycle, from activation through retention and post-sales, in partnership with the Commercial (Sales), Product and Marketing teams.
• Oversee the execution of customer support operations, ensuring compliance, deadlines, quality and a positive experience across all touchpoints.
• Work strategically on continuous improvement of the customer experience by consolidating feedback, metrics and opportunities for enhancement.
• Consolidate and analyze journey, efficiency and satisfaction metrics (NPS, CSAT, persistency, service SLAs), ensuring data-driven decision making.
• Ensure standardization and efficiency in operational processes to reduce rework and increase team productivity.
• Support the development and evolution of segmentation models and strategic CRM, ensuring a unified customer view and personalized approaches.
• Represent the voice of the customer in strategic forums, influencing corporate decisions based on evidence and real customer insights.
• Promote governance and integration across service and support channels, ensuring consistency of messaging and quality in issue resolution.
• Encourage innovation and automation of operational and customer service processes, in partnership with IT and other corporate areas.

Head of Customer Experience & Operations

Sales

• Realizar vendas com precisão, seguindo os procedimentos da empresa;
• Trabalhar proativamente a agenda de leads;
• Colaborar com gerentes e colegas da agência para alavancar oportunidades;
• Participar de treinamentos e manter-se atualizado nos produtos;
• Aplicar técnicas de vendas para alcançar metas;
• Manter comunicação clara e objetiva com clientes e equipe;
• Atualizar dados de clientes e fornecer feedback à gestão;
• Atuar em campanhas promocionais e garantir um atendimento de excelência.

Consultor(a) de Vendas

• Support operational activities of the Operations and Customer Support Management related to Property & Casualty (P&C) products (Auto, Home, Condominium, Commercial, etc.);
• Work on post-sale activities, assisting with proposal regularization and managing overdue installments;
• Provide support to internal customers (consultants and bank employees) and external customers (end clients) via WhatsApp and email;
• Update spreadsheets and systems with current data on proposals and customer interactions;
• Support the commercial team by answering questions and contributing to the flow of information;
• Assist in organizing back-office tasks, ensuring speed and quality in deliverables.

Marketing Manager

Superintendente de Produtos e Marketing

Head of Customer Experience & Operations

Consultor(a) de Vendas

Operations Intern