Bowlero Corporation

Art Director

• Lead the development and evolution of brand identity across Waterparks, FECs, and Castle Park.
• Concept and execute hero creative for campaigns, seasonal initiatives, and key business moments.
• Translate business and marketing objectives into compelling, high-performing visual storytelling.
• Ensure consistency and quality across all creative, maintaining a cohesive brand system.
• Develop campaign creative across digital, social, email, web, OOH, and in-park materials.
• Oversee creation of in-park collateral (signage, menus, wayfinding, event materials) and ensure alignment with brand standards.
• Partner with marketing to bring seasonal, promotional, and always-on campaigns to life.
• Build and maintain scalable design templates and toolkits for digital and print assets.
• Establish clear design guidelines that enable efficient execution by designers and external partners.
• Manage and mentor one direct report (Designer), providing clear direction, feedback, and development support.
• Own incoming creative requests, prioritizing, assigning, and ensuring timely completion.
• Maintain visibility into all active projects and proactively manage timelines and deliverables.
• Collaborate with media, operations, and external partners to ensure creative aligns with channel strategy and execution.
• Oversee production across digital, print, and out-of-home (OOH) channels.

Art Director – Waterparks, FECs

Recruitment

• Support TA analytics reporting by contributing sourcing funnel data, pipeline conversion metrics, and time-to-engage benchmarks
• Proactively source and identify qualified candidates across corporate, field management, sales, and hourly talent pools using LinkedIn Recruiter
• Build and maintain warm pipelines for high-volume and hard-to-fill roles
• Own the day-to-day administration of the recruiting CRM
• Develop sourcing strategies tailored to each role tier
• Monitor advertising spend across job boards, programmatic platforms, social channels, and targeted display
• Conduct ongoing labor market research to identify talent availability and competitor hiring activity

Art Director – Waterparks, FECs

Talent Acquisition Specialist