Blueprint

Senior Director, Influencer, Affiliate, Partnerships

Blueprint

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $200,000 - $265,000 per year

Job Level

Senior

About the role

  • Develop and execute the overall strategy for influencer marketing, affiliate marketing, and strategic partnerships aligned with company growth objectives
  • Set clear KPIs and performance targets, and regularly report on channel performance to executive leadership
  • Build and scale a best-in-class influencer marketing program spanning nano, micro, and macro influencers
  • Oversee and optimize the affiliate program across content publishers, creators and emerging channels/partners
  • Identify, negotiate, and execute strategic creator and celebrity partnerships that expand brand reach and drive incremental revenue
  • Collaborate with content team to maintain brand consistency across all partner touchpoints

Requirements

  • **Position Responsibilities:**
  • - Develop and execute the overall strategy for influencer marketing, affiliate marketing, and strategic partnerships aligned with company growth objectives
  • - Set clear KPIs and performance targets, and regularly report on channel performance to executive leadership
  • - Build and scale a best-in-class influencer marketing program spanning nano, micro, and macro influencers
  • - Oversee and optimize the affiliate program across content publishers, creators and emerging channels/partners
  • - Identify, negotiate, and execute strategic creator and celebrity partnerships that expand brand reach and drive incremental revenue
  • - Collaborate with content team to maintain brand consistency across all partner touchpoints
  • **Basic Qualifications:**
  • - 8-12+ years of experience in influencer marketing, affiliate marketing, partnerships, or related growth marketing roles
  • - Deep understanding of the influencer landscape, affiliate ecosystem, and partnership models across industries
  • - Proven track record of building and scaling partnership programs at a D2C brand, ideally through hypergrowth phases
  • - Strong analytical skills with experience using data to drive strategy and optimize performance
  • - 4+ years in a leadership role managing teams and budgets
  • ****Preferred Skills:**
  • - Exceptional relationship-building and negotiation skills
  • - Strong business acumen with understanding of unit economics and growth metrics
  • - Data-driven decision maker comfortable with analytics platforms and performance marketing tools
  • - Excellent communication and presentation skills, able to influence at all levels of the organization
  • - Creative problem-solver who can navigate ambiguity and find innovative solutions
  • - Strong project management capabilities with ability to manage multiple priorities simultaneously
Benefits
  • **Salary Range: $200-265k**
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
influencer marketingaffiliate marketingstrategic partnershipsKPI settingperformance optimizationdata analysispartnership program developmentbudget managementgrowth marketing
Soft Skills
relationship-buildingnegotiationbusiness acumendata-driven decision makingcommunicationpresentationcreative problem-solvingproject managementleadership