Bloom

Affiliate & Partnerships Manager

Bloom

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $100,000 - $120,000 per year

About the role

  • Lead the development and execution of Poppy & Peonies’ affiliate marketing strategy, with a strong focus on TikTok Shop and creator-led commerce.
  • Identify, recruit, and onboard high-performing creators, affiliates and UGC partners who align with the brand and can drive meaningful revenue.
  • Build and manage long-term relationships with creators, influencers, and affiliate partners and brand collaborators to ensure consistent collaboration and performance.
  • Own and grow brand partnerships and collaborations, identifying opportunities to co-create campaigns, products, or moments that introduce Poppy & Peonies to new audiences.
  • Develop and manage a UGC ecosystem, sourcing and nurturing creators who can produce high-performing, conversion-driven content at scale.
  • Track, analyze, and optimize affiliate performance to scale revenue through data-driven decisions.
  • Develop campaigns and incentives that motivate creators to promote Poppy & Peonies products authentically and effectively.
  • Identify opportunities for brand collaborations and partnership campaigns that introduce Poppy & Peonies to new audiences.
  • Work closely with the marketing and social teams to ensure affiliate content aligns with brand voice, campaign priorities, and product launches.
  • Monitor emerging trends across TikTok, creator commerce, and affiliate platforms to continuously evolve our strategy.
  • Build systems and processes to help the affiliate program scale efficiently as the company grows in the U.S. market.

Requirements

  • 4+ years of experience in affiliate marketing, influencer partnerships, brand partnerships or collaborations.
  • Direct experience managing affiliate programs, ideally within e-commerce or consumer brands.
  • Understanding of the TikTok creator ecosystem and social commerce, including TikTok Shop or similar platforms.
  • Experience recruiting, managing, and growing relationships with creators or influencers, UGC creators, and brand partners.
  • Highly analytical and comfortable using data to track performance and optimize campaigns.
  • Strong relationship-building skills and enjoy connecting with creators and partners.
  • Thrives in a fast-paced, entrepreneurial environment where you can build programs from the ground up.
  • Both strategic and hands-on — comfortable owning execution as well as planning long-term growth.
  • Experience working with U.S.-based creators or affiliate networks is a strong asset.
  • Excitement about the opportunity, even without all listed qualities.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
affiliate marketinginfluencer partnershipsbrand partnershipsUGC content creationdata analysiscampaign developmentperformance optimizationsocial commerceTikTok Shope-commerce
Soft Skills
relationship-buildinganalytical skillsstrategic thinkingexecution skillsentrepreneurial mindsetcollaborationcommunicationadaptabilitycreativitymotivation