Bivar

Sales

• Identify and evaluate emerging verticals and adjacent markets for scalable growth and strategic investment
• Conduct market analysis, competitive benchmarking, and feasibility assessments to support investment decisions
• Establish strategic partnerships and alliances to accelerate entry into new industries
• Define commercialization roadmaps, pricing strategies, and value propositions for new and enhanced products to maximize adoption and profitability
• Drive quote-to-order conversion by identifying and executing strategies that increase new business success rates and establish sustainable, recurring revenue streams
• Collaborate cross-functionally with Product, Marketing, and R&D teams to align commercialization efforts with customer needs and market trends
• Lead commercial strategy to drive revenue growth across core and emerging markets
• Develop the commercial framework and future organizational structure required to support consultative, solution-based selling; recruit and lead a high-performing team as market traction is achieved
• Establish performance metrics and sales targets aligned with business objectives
• Monitor industry trends, customer behaviors, and competitive movements to inform strategic direction
• Champion innovation, collaboration, and continuous improvement across all commercial functions

Commercial Sales Director