Binance

Ads Implementation Specialist – Social, Google

Binance

full-time

Posted on:

Location Type: Remote

Location: Poland

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Job Level

About the role

  • Organise & rename visual files needed for Ad implementations task. (Images, videos, gif,...) following our internal guidance.
  • Create Asana tickets containing all information necessary for the go-live of a campaign.
  • Upload Ad creatives across platforms, ensuring the proper tagging.
  • Monitor campaigns performance on a daily basis to guarantee delivery and suggest improvements.
  • Generate ad-hoc reports on performance or creatives.
  • Run competitiveness analysis.
  • Collaborate with cross-functional teams on creative production, planning and execution.
  • Monitor industry trends and developments in advertising, while consistently implementing best practices.
  • Maintain an in-depth understanding of the company's target audience, product offerings, and advertising objectives.
  • Ensure campaigns are aligned with data privacy regulations and company policies.

Requirements

  • Bachelor's degree in Marketing, Advertising, Communications, or a related field.
  • A minimum of 1 years of experience running Ads on META, TikTok or X.
  • Good Analytical mindset, results are quantitative. You need to have curiosity for data and understanding ads performance metrics.
  • CPI, CPR, IPM, VTR are important terms, if you don’t know what they mean don’t apply or learn them before your first interview.
  • Excellent communication, organizational, and time management skills.
  • Attention to detail and ability to prioritize tasks effectively.
  • Proficiency in Microsoft Office, Google Workspace, and project management tools.
  • Previous experience with figma is a plus.
  • Fluent **English speaker.** Additional languages are considered a strong asset.
Benefits
  • Competitive salary and company benefits
  • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Ad performance metricsCPICPRIPMVTRdata analysiscampaign monitoringreport generationcompetitiveness analysiscreative production
Soft Skills
analytical mindsetcommunicationorganizational skillstime managementattention to detailprioritizationcuriosity for data
Certifications
Bachelor's degree in MarketingBachelor's degree in AdvertisingBachelor's degree in Communications