
Senior Field & Partner Marketing Specialist
BeyondTrust
full-time
Posted on:
Location Type: Remote
Location: Arizona • California • United States
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Job Level
Tech Stack
About the role
- Support the execution of regional field and partner marketing programs, including field events, local roundtables, ABM campaigns, virtual events, and industry conferences.
- Work closely with regional field marketing managers and sales to support territory-based campaigns and event execution.
- Assist in coordinating joint marketing activities with partners, including scheduling, promotion, and follow-up.
- Track campaign performance and assist with reporting on MQLs, Opps, partner engagement, and pipeline influence.
- Ensure accurate campaign setup, lead routing, partner attribution, and data hygiene in Salesforce and marketing automation tools.
- Work closely with the Sales Development Team on event and campaign follow-up to ensure appropriate lead follow-up and conversion.
- Support post-campaign analysis and documentation of results and learnings.
- Coordinate with demand generation, digital marketing, product marketing, and partner teams to ensure timely campaign execution.
- Assist with partner MDF requests, tracking, and budget documentation.
- Help manage logistics for events, webinars, and partner/customer activities, including vendors and timelines.
Requirements
- 3+ years of experience in field marketing, partner marketing, demand generation, or related B2B marketing roles.
- Exposure to marketing for B2B SaaS, cybersecurity, or IT companies.
- Experience supporting multi-channel marketing campaigns and events.
- Familiarity with channel ecosystems (VARs, MSSPs, technology partners) is a plus.
- Working knowledge of Salesforce and marketing automation platforms (e.g., Eloqua).
- Strong written and verbal communication skills.
- Able to travel 10-20% to support field and industry events.
- Comfortable managing multiple events and deadlines simultaneously.
- Experience supporting co-marketing initiatives with channel or technology partners.
- Basic understanding of the cybersecurity market and security buyer personas.
- Strong organizational and project coordination skills with attention to detail.
Benefits
- Diversity. Inclusion. They’re more than just words for us. They are the guiding values of how we build our teams, cultivate leaders, and create a culture where people feel connected.
- We take care of our employees so they can take care of our customers. Customers who come from all walks of life are just like us. We hire incredible people from diverse backgrounds because when we are different together, we are stronger together.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
field marketingpartner marketingdemand generationmulti-channel marketingcampaign performance trackinglead routingdata hygienepost-campaign analysisevent logistics managementco-marketing initiatives
Soft skills
strong written communicationstrong verbal communicationorganizational skillsproject coordinationattention to detailability to manage multiple eventsability to meet deadlines