BetterHelp

Therapist

• Provide therapy services to clients as per the agreed schedule.
• Handle administrative tasks related to client management and session billing.
• Maintain a professional and supportive environment for clients.
• Engage with ongoing professional development and training opportunities.

Mental Health Therapist

• Private practice with no doors and no overhead.
• BetterHelp is one of the world’s largest online therapy platforms for mental health professionals who want to focus on client care — not admin or overhead. You provide the expertise. We handle the rest.

Marketing

• Define and evolve the end-to-end provider marketing strategy across brand, growth, and lifecycle efforts
• Establish provider segmentation, positioning, and messaging frameworks, ensuring they scale across channels and markets
• Serve as the central driver of how BetterHelp shows up to providers, with full ownership of the provider marketing roadmap
• Own key provider growth outcomes, including acquisition, activation, engagement, and retention
• Lead marketing strategy for high-priority initiatives, including insurance adoption on the provider side
• Translate company and product priorities into integrated marketing plans that drive measurable business impact
• Partner with Data Science to define success metrics, measurement frameworks, and performance targets
• Act as the primary marketing partner to Product, Clinical Operations, Growth, Lifecycle, and Data teams on all provider-related initiatives
• Influence product direction and roadmap decisions by bringing forward provider insights, market trends, and performance data
• Drive alignment across teams to ensure a cohesive and effective provider experience across all touchpoints
• Develop and lead integrated marketing campaigns and programs that drive provider acquisition, engagement, and advocacy
• Oversee key initiatives such as: Ambassador and advocacy programs, Events and conferences, Partnerships and community engagement, Owned content platforms
• Ensure consistent, compelling storytelling across all channels and touchpoints
• Define the global provider marketing strategy and guide localization for international markets
• Develop scalable playbooks for entering and growing provider supply in new regions
• Partner with regional stakeholders to ensure relevance and effectiveness of messaging and programs
• Establish and own frameworks for tracking provider brand health and marketing performance (e.g., provider sentiment, engagement metrics)
• Translate insights into actionable recommendations that inform strategy and improve outcomes
• Build feedback loops across brand, lifecycle, and growth efforts to continuously optimize performance

Mental Health Therapist

Mental Health Therapist

Senior Manager – Provider Brand, Integrated Marketing