Report to the Senior Director of Growth Marketing to help manage planning, deploying, maintaining, monitoring, analyzing, optimizing and expanding our podcast, radio and digital radio advertising in our non-US/ESG markets in order to scale the business.
Work alongside a great audio team comprising an ad ops specialist, a US Strategist, and an EU Strategist. (You will be the English-Speaking Int’l Specialist.)
Grow Betterhelp’s key metrics (members, ROAS, ROI, brand awareness, affinity, etc…) by exploring and testing new networks, shows and audio advertising.
Build new media plans comprising podcast, radio and digital radio in each market, and seeing the campaigns through to execution, measurement and optimization.
Manage our roster of existing audio partnerships across Podcast, Radio & Streaming.
Continually strive for higher volume and better margins with ongoing optimization
Maintain weekly show reporting and improve upon reporting processes for better campaign management
Work with the Ad Ops Specialist to maintain QA solutions for campaigns for creative, compliance & performance
Assist our Ad Ops Specialist in data entry and campaign management ranging from keeping track of IOs to billing
Maintain and further develop our agency and network relationships
Work with AP to get invoices paid on time
Enjoy great teamwork, have lots of fun, and take pride in building a world-class business that makes a difference in people's lives
Bring the big ideas

Requirements

3-5 years managing audio (podcast, radio & digital radio) campaigns - media buying and planning, creative, execution, performance & optimization
Have deep knowledge of non-US podcast, radio and digital radio landscapes, including publishers, agencies, shows, and opportunities. Specifically UK, CA, AUNZ and IE.
Analytical mindset with the ability to evaluate performance based on data
Tech savvy
Excellent communication (oral and written), attention to detail, time management and organizational skills
Positive outlook and ability to work as a team

Benefits

Free BetterHelp accounts for all team members
An awesome community of co-workers
The chance to build something that changes lives – and that people love

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

media buyingcampaign managementperformance optimizationdata analysiscreative executionreporting processesQA solutionsdata entrybilling managementmedia planning

Soft Skills

communicationattention to detailtime managementorganizational skillsteamworkanalytical mindsetpositive outlook