Better Health Partnership

Business Operations

• Diagnose funnel gaps, leakage points, and handoff friction and design fixes to lift conversion across stages (lead qualification, insurance verification, SWO retrieval, shipment, resupply)
• Drive AOV improvement through pricing/packaging experiments, upsell opportunities, and optimized member flows
• Partner with leadership to set revenue KPIs and own dashboards, reporting, and insights
• Collaborate with Product and Member Experience to improve post-onboarding retention, resupply rates, and LTV
• Identify high-leverage AI opportunities and pilot/scale AI-enabled workflows
• Stand up and optimize systems across CRM, funnel stages, and reporting; hack workflows and operationalize proven solutions
• Reduce cycle time in core revenue processes (SWO retrieval, payer integration, member onboarding)
• Pressure-test assumptions, analyze tradeoffs, and inform revenue strategy with data; define and track quarterly revenue + AI OKRs

Business Operations Lead