BEL USA LLC

Digital Marketing Manager

BEL USA LLC

full-time

Posted on:

Location Type: Remote

Location: Philippines

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About the role

  • Develop and execute a comprehensive Amazon marketing strategy, including ad campaigns, product launches, promotions, and content optimization
  • Lead a multi-channel marketing strategy encompassing PPC, social media, remarketing, and paid search to drive revenue across e-commerce platforms
  • Oversee and optimize the $6+ million marketing budget with a focus on maximizing return on ad spend (ROAS) and increasing revenue streams
  • Lead product advertising campaigns, including creating and managing advertising product details, setting up categories, pricing, and aligning campaigns with business objectives
  • Use insights from Amazon Ads, Teikametrics, Helium 10 and other performance tools to identify opportunities for growth and improvement in campaign performance
  • Work closely with the creative team to ensure that product images and content are optimized for conversion and customer experience
  • Provide regular reports and insights on campaign performance, customer acquisition, retention rates, and market trends
  • Identify underperforming segments and develop targeted strategies to improve sales and increase overall market share
  • Lead a cross-functional team and provide strategic direction to ensure successful execution of marketing initiatives

Requirements

  • 5+ years of experience in digital marketing, with a strong emphasis on e-commerce and Amazon marketing (Amazon Seller Central, Amazon Ads)
  • Proven track record in managing multi-channel marketing programs, including PPC, paid search, social media, and remarketing ads
  • Demonstrated success in building and growing e-commerce brands, with experience in managing a significant marketing budget
  • Strong analytical skills and ability to translate data into actionable insights, with proficiency in tools like Amazon Campaign Manager
  • Background in bidding tool for Amazon in Teikametrics, Quartile and/or Manual
  • Experience managing product listings, optimizing content, and ensuring accuracy of product data on Amazon
  • Effective communication and leadership skills, with the ability to work collaboratively across teams
  • Self-motivated, results-driven, and able to adapt quickly in a fast-paced environment
Benefits
  • Competitive salary
  • Flexible working hours
  • Professional development opportunities
  • Remote work options
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketinge-commerce marketingPPCpaid searchsocial media marketingremarketingcampaign managementdata analysiscontent optimizationbudget management
Soft Skills
analytical skillscommunication skillsleadership skillscollaborationself-motivatedresults-drivenadaptability