Beacon Funding

Marketing

• Identify and contact trade publications, industry directories, and high-authority websites across Beacon Funding’s target verticals
• Conduct outreach via email, phone, and online submission forms to explore advertising, backlink, and guest editorial opportunities
• Research and document contact names, submission processes, content requirements, pricing, and editorial calendars
• Build ongoing relationships with publication contacts and report findings to Senior Digital Marketer weekly
• Draft initial press release outlines and first drafts for Senior Digital Marketer review
• Update on-page content on core website pages per Senior Digital Marketer’s direction — FAQs, factual updates, and AEO-optimized summary copy
• Optimize YouTube video titles, descriptions, chapters, and tags to align with SEO and brand standards
• Support the monthly AI search visibility audit by testing queries across ChatGPT, Perplexity, and Google AI Overviews and documenting results
• Apply schema markup code to CMS pages following Senior Digital Marketer guidance
• Publish approved blog articles to the Beacon Funding website following formatting and SEO standards
• Schedule and post approved social content per the content calendar
• Ensure all content is correctly formatted, linked, and tagged before going live
• Write original and engaging content for marketing campaigns based on briefs provided from SME
• Proof and edit content to keep marketing materials up to date
• Gather requirements to assess project needs
• Keep detailed notes and assist with meeting prep
• Create and manage assigned tasks in the project management system
• Complete assigned research and marketing projects
• Manage time to effectively meet expectations and deadlines

Marketing Coordinator

Account Executive

• Build and strengthen relationships with equipment vendors, dealers, manufacturers, and distributors nationwide;
• Spend significant time in the field visiting partners and acting as the face of Beacon Funding;
• Develop and execute territory plans that maximize in-person meetings and relationship depth;
• Re-engage existing Beacon partners to increase visibility and engagement;
• Identify and pursue new vendor relationships that generate consistent deal flow;
• Attend industry events, meetings, and trade shows as needed;
• Collaborate with internal sales and credit teams to transition opportunities smoothly;

Marketing Coordinator

Outside Sales Representative