Design and deploy a Sales Enablement strategy aligned with BD’s GTM and Commercial Excellence objectives across EMEA markets.
Translate marketing campaigns into actionable sales tools, messaging, and playbooks in close collaboration with Marketing teams.
Build, maintain, and drive adoption of a robust sales enablement toolkit (playbooks, best practices, digital resources, platforms).
Assess sales capability needs and develop targeted onboarding and continuous learning paths using tools such as SFDC (Salesforce) Academy and BD Way of Selling.
Curate and deliver high‑impact training programs, combining digital learning, instructor‑led sessions, and certification frameworks.
Act as a field sales coach, reinforcing sales methodologies, customer engagement, and value‑based selling through regular field visits and shadowing.
Provide actionable coaching feedback and performance insights to sales leaders and representatives to drive effectiveness.
Track enablement and training outcomes, leveraging data and KPIs to continuously improve performance and report results to leadership.

Requirements

Proven experience in sales enablement, training, field coaching, or commercial excellence within healthcare or B2B environments.
Proven experience in business/commercial roles, sales, business development, or cross-functional commercial initiatives in a matrix environment.
Strong understanding of CRM systems (e.g., Salesforce), sales methodologies, and adult learning principles.
Excellent communication, coaching, and facilitation skills, with fluency in English and ideally one or more additional EMEA languages.
Ability to work cross-functionally and influence without authority.
Experience in managing and developing sales teams, including performance management, feedback, and coaching, across diverse cultures.
Ability to identify business opportunities in relation to growth and retention strategies.
Adaptable business style to build effective customer rapport and relationships.
Project management experience and ability to manage multiple assignments independently.
Willingness to travel up to 30%.
Results and growth-focused mindset with strong judgment, accountability, and decision-making abilities.
Change management and innovation attitude and ability to build and sustain collaborative relationships.
Commitment to diversity, equity, and inclusion.

Benefits

Competitive package of compensation and benefits programs

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

sales enablementtrainingfield coachingcommercial excellencesales methodologiesadult learning principlesproject managementperformance managementcoachingbusiness development

Soft Skills

communicationfacilitationinfluence without authorityadaptabilityrelationship buildingjudgmentaccountabilitydecision-makingcollaborationcommitment to diversity