Principal IT Analyst – Veeva Quality
Biogen
TableauVault
Client Analyst Associate
Basis Technologies
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $56,350 - $77,763 per year
Job Level
JuniorMid-Level
About the role
- Analyze digital media campaign performance across platforms (e.g., Basis, GCM, Meta, Google Ads), with a focus on understanding results against benchmarks and identifying key trends across programmatic, search, and social campaigns.
- Collaborate with cross-functional teams (Sales, Media Ops, Ad Ops) to define and track key performance metrics, contributing to the development of campaign measurement strategies and optimization planning.
- Prepare and deliver templated reporting decks and client CPR walk-throughs, clearly communicating insights and supporting strategic decision-making in collaboration with ICS and channel leads.
- Own and maintain client performance dashboards and reporting for executional accounts, ensuring accuracy, timeliness, and actionable insights that align with campaign objectives and client needs.
- Conduct QA and basic troubleshooting on custom dashboards, escalating platform or data issues appropriately and collaborating with internal teams to resolve discrepancies efficiently.
- Learning the intricacies of the digital measurement landscape.
- Assisting the Ad Operations Specialist team with tracking needs & discrepancy management
- Monitoring the performance of digital media campaigns against established benchmarks using a number of reporting platforms, including Basis' Basis platform and others like Google Campaign Manager, Facebook, & Google AdWords
- Providing reporting that highlights the effectiveness of digital media campaigns including display, mobile, video, and RTB buys
- Working directly with Sales, Media Operations Specialist/Associate, and Ad Operations teams to define campaign key performance metrics
- Analyzing the performance of digital media campaigns and providing strategic tactical insight and optimization recommendations to the account team
- Organizing post-campaign data and insight into compelling wrap-up reporting & presentations
- Assisting Performance Analyst team with trending and optimization analysis & providing insight for client deliverables
- Understanding what it means to cultivate “Raving Fan” service through quality of work & service
Requirements
- A interest for data & analytics
- Strong qualitative skills with the ability to mine data & articulate trends & insight
- Strong independent thinking and problem-solving abilities
- Analytical skills; including the ability to analyze raw data, interpret media performance, draw conclusions, & summarize actionable recommendations & their forecasted outcomes/implications
- Heavy attention to detail
- Strong time management skills
- Ability to take a set of data, and manipulate it to analyze or tell a story
- Familiarity & comfort using Excel functions such as VLOOKUPs, IF statements, Pivot Tables, & charts
- Experience using Microsoft Office (Excel, Outlook, PowerPoint & Word)
- Proven communication & organizational skills
- Ability to thrive in a team environment & be a team player
- Eagerness to learn
- Proactive approach
- Adaptable/Flexible
- Enjoys Fast-Paced, Deadline-Driven Environment
- Desire to develop into a direct analytical support role
- Commitment to creating inclusive, respectful environments where all voices are valued and supported.
- Thoughtful approach to collaboration, design, and decision-making that prioritizes equity, access, and continuous learning.
Benefits
- flexible work week
- 401k/RRSP matching
- mental health support
- paid sabbaticals
- generous parental leave
- flexible work options
- competitive benefits
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data analysiscampaign performance analysistrend identificationreportingdata manipulationExcel functionsVLOOKUPPivot TablesGoogle Adsprogrammatic advertising
Soft skills
independent thinkingproblem-solvinganalytical skillsattention to detailtime managementcommunication skillsorganizational skillsteam collaborationadaptabilityproactive approach
