Basis Technologies

Client Analyst Associate

Basis Technologies

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $56,350 - $77,763 per year

Job Level

JuniorMid-Level

About the role

  • Analyze digital media campaign performance across platforms (e.g., Basis, GCM, Meta, Google Ads), with a focus on understanding results against benchmarks and identifying key trends across programmatic, search, and social campaigns.
  • Collaborate with cross-functional teams (Sales, Media Ops, Ad Ops) to define and track key performance metrics, contributing to the development of campaign measurement strategies and optimization planning.
  • Prepare and deliver templated reporting decks and client CPR walk-throughs, clearly communicating insights and supporting strategic decision-making in collaboration with ICS and channel leads.
  • Own and maintain client performance dashboards and reporting for executional accounts, ensuring accuracy, timeliness, and actionable insights that align with campaign objectives and client needs.
  • Conduct QA and basic troubleshooting on custom dashboards, escalating platform or data issues appropriately and collaborating with internal teams to resolve discrepancies efficiently.
  • Learning the intricacies of the digital measurement landscape.
  • Assisting the Ad Operations Specialist team with tracking needs & discrepancy management
  • Monitoring the performance of digital media campaigns against established benchmarks using a number of reporting platforms, including Basis' Basis platform and others like Google Campaign Manager, Facebook, & Google AdWords
  • Providing reporting that highlights the effectiveness of digital media campaigns including display, mobile, video, and RTB buys
  • Working directly with Sales, Media Operations Specialist/Associate, and Ad Operations teams to define campaign key performance metrics
  • Analyzing the performance of digital media campaigns and providing strategic tactical insight and optimization recommendations to the account team
  • Organizing post-campaign data and insight into compelling wrap-up reporting & presentations
  • Assisting Performance Analyst team with trending and optimization analysis & providing insight for client deliverables
  • Understanding what it means to cultivate “Raving Fan” service through quality of work & service

Requirements

  • A interest for data & analytics
  • Strong qualitative skills with the ability to mine data & articulate trends & insight
  • Strong independent thinking and problem-solving abilities
  • Analytical skills; including the ability to analyze raw data, interpret media performance, draw conclusions, & summarize actionable recommendations & their forecasted outcomes/implications
  • Heavy attention to detail
  • Strong time management skills
  • Ability to take a set of data, and manipulate it to analyze or tell a story
  • Familiarity & comfort using Excel functions such as VLOOKUPs, IF statements, Pivot Tables, & charts
  • Experience using Microsoft Office (Excel, Outlook, PowerPoint & Word)
  • Proven communication & organizational skills
  • Ability to thrive in a team environment & be a team player
  • Eagerness to learn
  • Proactive approach
  • Adaptable/Flexible
  • Enjoys Fast-Paced, Deadline-Driven Environment
  • Desire to develop into a direct analytical support role
  • Commitment to creating inclusive, respectful environments where all voices are valued and supported.
  • Thoughtful approach to collaboration, design, and decision-making that prioritizes equity, access, and continuous learning.
Benefits
  • flexible work week
  • 401k/RRSP matching
  • mental health support
  • paid sabbaticals
  • generous parental leave
  • flexible work options
  • competitive benefits

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
data analysiscampaign performance analysistrend identificationreportingdata manipulationExcel functionsVLOOKUPPivot TablesGoogle Adsprogrammatic advertising
Soft skills
independent thinkingproblem-solvinganalytical skillsattention to detailtime managementcommunication skillsorganizational skillsteam collaborationadaptabilityproactive approach