Digital Marketing Strategy Integration

Bank of America

full-time

Posted on: 3/25/2026

Location Type: Hybrid

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About the role

Responsible for significant contributions to the overall marketing strategy for a portfolio of medium to large programs, products, and processes
Use data to inform marketing program deliverables
Interact actively with multiple business partners to support priorities and project direction
Use advanced logic to make complex decisions and judgments with a noticeable impact on functional results
Identify risks and opportunities and define strategic solutions
Manage a diverse set of activities related to learning agendas, readiness/training, platform integration, and data usage strategy
Strong relationship management skills to interact with senior leadership and managers throughout the organization

5-7 years experience in marketing, process improvement, project management, risk, operations, data controls, or other similar skills
Strong interpersonal communication skills and executive presence, both oral and written
Ability to work across various leaders to come up with standard best practices
Excellent organization skills and ability to multitask
Strong attention to detail
Advanced Office Product suite, specifically Excel and PowerPoint
Ability to influence peers and senior leaders
Self starter, with desire for continuous improvement
Mindset focused on driving enterprise value while managing risk
Highly flexible and adaptive to changing business priorities and needs

Benefits