Ballard Spahr LLP

Business Development Manager – Labor & Employment, Litigation

Ballard Spahr LLP

full-time

Posted on:

Location Type: Hybrid

Location: Philadelphia • Arizona • Maryland • United States

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Salary

💰 $140,000 - $160,000 per year

About the role

  • Leading efforts to identify relationships and build awareness of firm capabilities with relevant practice and industry organizations.
  • Maintaining a rolling pipeline that tracks opportunities, forecasts targets, and helps attorneys achieve goals.
  • Leading cross-marketing efforts for existing clients and helping to improve inter-office and practice communication on business development opportunities.
  • Assisting with the development and management of practice and office marketing budgets, including providing insight into the return on investment of expenditures.
  • Providing ongoing marketing research, competitive intelligence, and analysis; gathering intelligence on emerging market and industry trends to provide attorneys with an understanding of the competitive landscape and to position the firm for increased effectiveness in winning new business.
  • Managing the compilation, development, and maintenance of relevant database contact/mailing lists.
  • Working with the Director of Communications and the PR team to identify press opportunities.
  • Working with Department Chairs and Practice Group leaders to create and implement strategic business development plans.
  • Developing individual attorney business development plans focusing on the expansion of relationships with existing clients, target markets, and prospects.
  • Providing strategic guidance to attorneys and the Proposal team on relevant content and positioning for pitch materials, proposals, and RFP responses.
  • Advising on the composition of pitch and client meeting teams, with an understanding of key decision makers and purchasers of legal services at target companies.
  • In collaboration with the client events and communications teams, overseeing the strategy and development of events, sponsorships, and other marketing/communications activities.
  • Building relationships with key industry and practice group organizations as a market-facing resource and ambassadors for the firm.
  • Identifying and leading efforts to market the services and expertise of the lawyers in relevant industry and practice forums through various thought leadership and profile-raising activities.
  • Providing direction for the compilation and maintenance of relevant practice content and materials.
  • Ensuring the most relevant and useful marketing and business development materials are catalogued and accessible.
  • Some travel may be required.

Requirements

  • A bachelor’s degree in a relevant area with a minimum of five years’ experience in professional services marketing is required.
  • Legal marketing and business development experience is strongly preferred.
  • Experience specifically supporting labor and employment practice groups within an AmLaw 100 or other large law firm setting is strongly preferred.
  • Excellent writing, editing, and communication (oral and written).
  • Strong project management, interpersonal, and analytical skills.
  • A high level of computer proficiency, with knowledge of CRMs a plus.
  • Significant business knowledge and experience, and an intense client service attitude.
  • The ability to handle multiple projects and deadlines.
  • A strong work ethic and a team player attitude are indispensable.
Benefits
  • Innovative Work Environment: Become part of a forward-thinking firm that enjoys substantial support and visibility from the firm’s executive leadership.
  • Professional Development: Take advantage of continuous learning opportunities and avenues for career growth.
  • Inclusion: Join a Business Resource Group and share cultural, experiential, or job-related interests, experiences, and/or backgrounds.
  • Impactful Contributions: Play a pivotal role in developing industry-leading solutions that make a significant difference in legal practice and client service.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing researchcompetitive intelligencebusiness developmentproject managementdata analysisbudget managementcontent developmentpitch materials preparationevent strategyclient relationship management
Soft Skills
communicationinterpersonal skillsanalytical skillsteam playerstrong work ethicwritingeditingorganizational skillsclient service attitudeability to handle multiple projects