B&G Foods Inc.

Sales

• Responsible for managing, motivating and training of a Foodservice Broker team in the Northeast.
• Direct contact to all Tier 1, 2 & 3 distributors and major operators.
• Attain assigned sales objectives and profitably grow B&G product sales.
• Assign sales and trade spend objectives with a broker team.
• Manage a region trade fund budget.
• Proactively work cross-functionally to develop, execute and deliver on regional objectives.
• Conduct broker training to improve product knowledge.
• Work with Broker representatives on end user calls.
• Assist in National / Regional trade shows.
• Establish and manage distributor programs while maximizing trade spend efficiencies.

Food Service Sales Manager, Northeast Region

• Provide analytical and sales support to the Sales Team
• Develop reporting systems and create new reports in addition to maintaining existing reports which monitor key metrics and provide actionable insights to the team
• Analyze data to provide insights and identify opportunities for improvement
• Support the overall coordination of sales business assigned accounts
• Using syndicated and shipment data to conduct analysis, report observations, and forecast for the club team
• Provide insightful commentary (consumption, volumes, bridge, etc.)
• Support sales team with volume / revenue forecasting and reporting
• Manage all aspects of customer plans (AFS, trade spending management, recordkeeping, reconciliation, liaison with deductions team)
• AFS inputs (RAM responsibility to keep analyst informed of demo commitments, merchandising offers/status, buyer carryover approvals, etc.)
• Recordkeeping and reconciliation (posting contracts to AFS and support deduction team with timely reconciliation)
• Trade Spend Management (input from RAM) via AFS promotions and off line accrual trackers
• Plan reporting (volume and spend)
• Manage Field Agent and coordinate audits and evaluate competitive pressures/value to retail metrics

Sales Analyst

Account Manager

• Responsible for achieving national account objectives (sales, margin, distribution, and trade spend) on assigned brands through analytics and direct sales functions.
• Responsible for the development and execution of customer sales programs and objectives, and the implementation of B&G corporate sales initiatives on assigned brands.
• Responsible for sales forecasting at the item level in the trade system (AFS) and must collaborate on production forecasting with the Customer Business Analyst and Supply Chain team.
• Plan customer marketing spend at the item level and achieve the budget objectives set.
• Achieve assigned quarterly and annual sales and profit objectives.
• Achieve distribution objectives on assigned brands.
• Work with the Sales Director to build quarterly and annual business plans.
• Utilize POS Data and Nielsen ROM Data to manage day-to-day business and prepare for category line reviews and customer meetings.
• Provide direction and collaborate with the category business analyst and insights manager to build line reviews and presentations for the customer.
• Build relationships with merchandising staff on assigned brands.
• Make all headquarters calls with the Sales Director on assigned brands.
• Identify opportunities for gap fill and potential losses.
• Analyze customer scorecards for reporting to buyers and the B&G executive team.
• Evaluate current category mods and competitive items for potential business opportunities.
• Collaborate with the category manager on sales and production forecasting of assigned brands.
• Execution of sales forecasting/planning in the AFS system.
• Manage promotional activity and pricing in AFS for assigned brands.
• Develop recommendations for customer events and promotions to effectively optimize sales growth, using available POS, syndicated, and consumer insights data.
• Interface with the B&G marketing and sales planning teams to ensure maximum business opportunities with the account.

National Account Manager

• Partner with the EVP of Sales to achieve the revenue, share, and profit growth objectives in the food service business.
• Develop and implement the right customer-specific plans for those accounts in a manner that is not disruptive to the balance of the market.
• Lead a team of salespersons and brokers.
• Provide recommendations on the optimal manner of 'going to market' at the customer level.
• Lead the execution of plans to establish and maintain deep and lasting relationships with customers.
• Tracks and reports on the progress of establishing partnerships with customers and achieving sales objectives.
• Assess and report on the progress made with each customer to ensure the goals are achieved and adjustments are made promptly.
• Serve as the primary liaison between customers and HQ for all forecasting activities.
• Maintain forecast models for customers, incorporating business intelligence and forecast information gathered from key sources.
• Foster a success-oriented, accountable environment.

Food Service Sales Manager, Northeast Region

Sales Analyst

National Account Manager

Senior Director, Food Away from Home Sales