Senior Growth Marketing Manager

aytm

full-time

Posted on: 1/29/2026

Location Type: Remote

✨ AI Apply

💰 $120,000 - $140,000 per year

About the role

Works alongside the Growth Marketing team to hit marketing KPIs around MQLs, SQLs, pipeline generation and closed-won revenue.
Drives new marketing and sales qualified leads through website CTAs, landing pages, and lead generation campaigns.
Builds and optimizes lead nurturing processes utilizing email, webinars, content, paid media, social and other forms of engagement.
Drives the creation and execution of ABM initiatives targeting high-value prospects and existing customers for a ‘land an expand’ approach to revenue acquisition
Partners with outside agencies/ contractors to support growth marketing efforts
Own and optimizes the marketing/sales technology stack to support automation and attribution reporting.
Manages and maintains customer and prospect database hygiene, segmentation, and lead scoring models.
Leads research, strategy and execution of AEO/SEO initiatives
Supports the sales team members through the development and management of sales enablement assets / collateral
Passionate about leveraging AI technology and automation to create scale and efficiency across initiatives and processes

Minimum 7+ years of digital marketing experience at a B2B SaaS organization
Highly proficient in HubSpot’s marketing automation software
Demonstrated experience in digital ad platforms (Google Ads, LinkedIn)
Fluent in project management software. Asana a plus.
History of working effectively in remote, fast-paced and high growth environments
Solid experience creating and executing integrated marketing campaigns using tactics that include live events, webinars, digital advertising, and social networking.
Experience building, launching and reporting on campaigns using MA/CRM platforms
Experience with targeting, segmentation, and list acquisition to build prospect lists for demand gen campaigns.
Strong understanding of the role that content plays in the B2B buyer's journey
Familiarity with the technical sales cycle and how to employ marketing communication strategies to nurture leads, drive adoption, and accelerate growth.
Must be a self-starter and must be able to work individually and with diverse teams.
Relationship management skills with ability to build rapport, influence, and deepen relationships with stakeholders
Experience working in the Market Research / Consumer Insights industry a plus

Benefits

Unlimited, responsible PTO - With a recommended minimum number of days taken each year
Affordable Insurance -$0 deductible Health plans plus dental, vision, and more!
401k retirement - Account with automatic company contributions
Dependent Care - a pre-tax benefit account that you can fund to pay for eligible dependent care services
Professional Development - Bring your professional Development needs to the table and get your career nourished
In-Home Snack allowance - Who doesn’t love some yummies to get you through the day?
Cellphone/Internet credits - Get tax-free credits to use toward your cell phone and internet utilities.
Equipment and Structured Onboarding - We will provide you with the equipment and tools you need, along with great onboarding courses to set you up for success.
Paid Volunteer Time - We support you helping others

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

digital marketinglead generationABM initiativesAEOSEOcampaign reportingsegmentationlead scoringcontent marketingmarketing automation

Soft Skills

relationship managementself-starterteam collaborationinfluencecommunicationstrategic thinkingadaptabilityproblem-solvingproject managementcreativity