Avvoka

Sales Development Representative

Avvoka

full-time

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Plan and Shape Research, identify and segment target accounts across key industries
  • Understand customer pain points, including legal operations, workflow, and automation challenges
  • Build tailored messaging sequences that resonate with technical and non-technical audiences
  • Collaborate with Sales and Marketing to refine outreach strategies and align on ICP and personas
  • Own outbound outreach through email, phone, LinkedIn and events
  • Qualify inbound leads with speed, structure and a great prospect experience
  • Book high-quality discovery calls and demos for Account Executives
  • Maintain accurate records in our CRM and ensure all activity is logged and trackable
  • Consistently meet or exceed KPIs across outreach volume, meetings booked, and pipeline influence
  • Provide structured feedback to Sales, Marketing and Product on prospect needs and market trends
  • Suggest improvements to messaging, positioning, and outbound tactics
  • Support experimentation with new channels, cadences and GTM approaches

Requirements

  • Experience in a sales, SDR or lead-generation role (B2B SaaS or legaltech a bonus)
  • Strong communication skills — written, verbal and social (especially on LinkedIn)
  • Confidence in cold outreach and articulating value propositions
  • A structured approach to qualifying prospects and managing pipelines
  • Curiosity about legaltech, document automation or workflow software
  • Ability to absorb product knowledge and translate it into benefits-driven messaging
  • Bonus points if you have:
  • Experience selling to legal teams, law firms, or enterprise buyers
  • Familiarity with CRM tools (HubSpot, Salesforce, or similar)
  • Exposure to long enterprise sales cycles and deal orchestration
  • Prior success in outbound-heavy environments
  • Understanding of sales methodologies like MEDDIC, SPICED or BANT
  • Adaptability in dynamically evolving settings
  • A proactive, solution-focused mindset with ownership
  • A collaborative spirit, supporting and mentoring others
Benefits
  • Remote First hybrid working - Choose your days in office based on operational requirements
  • Private health insurance through VitalityHealth (post-probation), including discounted gym memberships
  • Access to WeWork amenities (coffee, community events, modern workspaces)
  • Summer Fridays - finish early every other Friday in July and August
  • Monthly socials and quarterly team events
  • Annual learning and development budget
  • Home office IT allowance
  • 25 days’ annual leave plus public holidays
  • Company pension scheme
  • Right to request flexible working arrangements
  • A collaborative, transparent company culture with real opportunities for growth
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
lead generationcold outreachqualifying prospectspipeline managementvalue proposition articulationsales methodologiesoutbound tacticsdiscovery callsdemos bookingCRM management
Soft Skills
strong communicationcuriosityadaptabilityproactive mindsetsolution-focusedcollaborative spiritstructured approachconfidencefeedback provisionmentoring