Avalere

Advertising Operations Specialist, Media, Pharma Agency

Avalere

full-time

Posted on:

Location Type: Remote

Location: PennsylvaniaUnited States

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Salary

💰 $65,000 - $70,000 per year

Tech Stack

About the role

  • Coordinate campaign setup: Gather creative assets and technical specs from publishers, including ad sizes, supported formats, pixel requirements, and site-specific trafficking timelines
  • Manage trafficking and setup: Upload and map creative assets into the ad server following detailed trafficking instructions
  • Tag generation & validation: Create and test ad tags, then communicate clearly with internal teams and partners to ensure correct implementation
  • Ensure campaign accuracy: Verify that all campaign components — creatives, placements, click-through URLs, trackers, and measurement pixels — are accurate and aligned with trafficking sheets before launch
  • Monitor and document performance: Maintain daily and weekly QA records for all creative versions, placements, click and impression trackers, and measurement tags
  • Support data quality checks: Assist in identifying and flagging inconsistencies, missing values, or anomalies in campaign data across reporting sources, escalating issues where appropriate
  • Identify and escalate issues: Spot recurring or systemic errors, and collaborate with the Media Tech team to troubleshoot and recommend process improvements
  • Become a platform expert: Develop proficiency in tools such as Google Campaign Manager (GCM) and Microsoft Excel, mastering the details of ad serving and data validation

Requirements

  • 1–3 years of experience in digital advertising operations, campaign trafficking, or related ad tech roles
  • Familiarity with ad serving platforms such as Google Campaign Manager (GCM), Xandr, Trade Desk, or similar tools
  • Familiarity with tag management platforms such as Google Tag Manager, Tealium, or similar tools
  • Experience working with HCP or DTC healthcare media is a plus; pharmaceutical client experience is highly valued
  • Understanding of digital media channels (display, video, paid social) and how they integrate into multi-platform campaigns
  • Working knowledge of tagging, pixel implementation, and campaign QA processes to ensure accuracy and compliance
  • Strong attention to detail and a methodical approach to verifying campaign setup, delivery, and reporting accuracy
  • Comfortable managing multiple campaign requests and meeting tight deadlines in a fast-paced environment
  • Excellent problem-solving and communication skills; able to collaborate effectively with internal teams and external partners
  • Proficient in Microsoft Excel for campaign tracking and data validation; working knowledge of Word and PowerPoint for documentation and internal presentations
  • Basic familiarity with data quality concepts such as completeness, consistency, and accuracy as they apply to campaign reporting is an asset; some exposure to SQL is a nice to have
  • Bachelor's degree preferred in Marketing, Advertising, Communications, or a related field
Benefits
  • You will receive a 401K plan with an employer match contribution up to 4% (immediately vested)
  • Life insurance
  • Disability coverage
  • Medical, dental, and vision plans
  • Flexible working arrangements, including hybrid and remote work
  • Option to work from anywhere across the globe two weeks each year
  • 20 vacation days plus one personal well-being day
  • 9 public holidays
  • Gifted end-of-year holidays
  • Early Summer Friday finish in June, July, and August
  • Access to free counselling through our employee assistance program
  • Personalized health support
  • Enhanced maternity, paternity, family leave, and fertility policies
  • Continuous opportunities to professionally develop with on-demand training
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign traffickingtag generationpixel implementationdata validationcampaign QA processesdigital media channelsSQL
Soft Skills
attention to detailproblem-solvingcommunicationcollaborationtime management