AuditBoard

Senior Director, Marketing Strategy – Operations

AuditBoard

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $168,000 - $252,000 per year

Job Level

Senior

About the role

  • Serve as strategic advisor to the CMO on key marketing initiatives
  • Lead cross-functional projects spanning marketing, sales, product, and customer success
  • Drive quarterly business reviews, campaign retrospectives, and strategic planning sessions
  • Drive strategic and operational support for Board reporting
  • Monitor marketing KPIs and campaign performance, identifying optimization opportunities
  • Facilitate and support executive-level marketing decisions and priority setting
  • Streamline marketing team operations and campaign execution processes
  • Oversee marketing technology stack optimization and integration projects
  • Manage marketing budget tracking, forecasting, and vendor relationship coordination with FP&A partners
  • Implement process improvements to increase team efficiency and campaign effectiveness
  • Lead marketing automation workflows and lead management optimization
  • Manage high-impact marketing initiatives including product launches, event strategies, and market expansion
  • Coordinate complex, multi-channel marketing campaigns from planning through execution
  • Lead marketing transformation projects such as process or program improvement or new tool implementations
  • Support brand refresh, messaging updates, and positioning strategy development
  • Directly manage, mentor, and develop a team of Marketing Operations and Analytics professionals, fostering a culture of continuous improvement.
  • Define the team’s roadmap and resource allocation to ensure the operations function is ahead of the business's growth needs.
  • Facilitate marketing team meetings, standups, and cross-functional alignment sessions
  • Manage internal marketing communications and team updates
  • Support marketing leadership development and team performance optimization
  • Serve as liaison between marketing and other departments on shared initiatives
  • Own marketing reporting infrastructure and executive dashboard development including working with enterprise data team
  • Conduct deep-dive analysis on campaign performance, attribution, and ROI
  • Support marketing spend optimization and budget allocation decisions
  • Lead marketing attribution modeling and measurement framework improvements
  • Analyze funnel performance and identify conversion optimization opportunities

Requirements

  • Bachelor's degree required; MBA or relevant advanced degree preferred
  • 10+ years of experience in marketing operations, strategy, or business operations, preferably in B2B SaaS
  • Experience directly managing a team, with a proven track record of developing talent and building high-performing operations functions within Marketing Operations, Marketing Analytics, and Planning functions
  • Strong analytical skills with proficiency in marketing analytics tools (Google Analytics, Marketo, Salesforce)
  • Experience with marketing automation platforms and CRM systems
  • Exceptional project management and cross-functional coordination abilities
  • Deep understanding of B2B marketing funnels, lead management, and attribution models
  • Proven track record managing complex, multi-stakeholder marketing initiatives
  • Comfortable working with all levels of management including executive level and Board.
Benefits
  • Comprehensive employee health coverage (all locations)
  • 401K with match (US) or pension with match (UK)
  • Competitive compensation & bonus program
  • Flexible Vacation (US exempt & CA) or 25 days (UK)
  • Time off for your birthday & volunteering
  • Employee resource groups
  • Opportunities for team and company-wide get-togethers!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing operationsmarketing strategybusiness operationsmarketing analyticsproject managementlead managementattribution modelingprocess improvementcampaign performance analysisbudget tracking
Soft Skills
strategic advisingcross-functional coordinationteam managementanalytical skillscommunicationmentoringcontinuous improvementexecutive-level collaborationresource allocationperformance optimization
Certifications
Bachelor's degreeMBArelevant advanced degree