Atlantic Union Bank

Student Solutions Relationship Manager

Atlantic Union Bank

full-time

Posted on:

Location Type: Hybrid

Location: Glen Allen • Virginia • United States

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Salary

💰 $90,179 - $150,557 per year

Job Level

Entry Level

About the role

  • Prospect, source, and promote the Youth Banking program to schools within assigned territory.
  • Build and manage relationships with enrolled schools and partners supporting youth banking services, including Greenlight implementation.
  • Collaborate closely with Solutions Banking Relationship Managers (RMs) within enrolled schools, where Solutions Banking RMs lead banking engagement for faculty and staff, while the Student Solutions Relationship Manager owns student-focused outreach, acquisition, and engagement.
  • Together, partner on schools that present opportunities for customer acquisition across faculty, staff, and students, with this role maintaining primary accountability for student and youth banking growth.
  • Coordinate with schools, Solutions Banking Relationship Managers, Community Impact, Commercial Relationship Managers, and branch teams to schedule youth banking account-opening events (“onsites”).
  • Conduct financial education seminars and activities for enrolled schools and prospects, tailoring content to meet the needs of parents and students.
  • Develop and maintain a strong understanding of banking products and technology-driven services designed to support younger consumers.
  • Establish and strengthen partnerships with line-of-business leaders to support school prospecting efforts and financial education initiatives.
  • Develop and manage a pipeline of school prospects through business development activities including prospecting, cold calling, referrals, business partners, centers of influence, and personal networks.
  • Partner with the Learning & Development team to train assigned branches on the Youth Banking program, sales effectiveness techniques, and presentation skills.
  • Collaborate with Regional Consumer Banking Presidents and/or Market Managers to coach branch teammates on Youth Banking engagement strategies that maximize sales opportunities with parents and students.
  • Develop and execute sales plans; effectively utilize WS Youth Banking and bank marketing and collateral materials.
  • Monitor, track, and report Youth Banking performance and results.
  • Provide feedback and recommendations to enhance the Youth Banking program, including conducting competitive research and market intelligence.
  • Build presentations and attend Parent Teacher Organization (PTO) meetings and school events to promote Greenlight to parents.
  • Manage expenses and travel costs effectively.
  • Complete all required training by assigned due dates.
  • Participate in meetings as required and perform other duties as assigned.

Requirements

  • Bachelor’s degree or equivalent work experience required.
  • Five or more years of retail banking experience and/or consultative sales and client service experience.
  • Significant experience with Youth Banking and/or Bank at Work programs.
  • Demonstrated ability to build strong partnerships and collaborate effectively to drive growth.
  • Proven success working within cross-functional teams without formal authority.
  • Exceptional customer service skills.
  • Action-oriented leadership with a strong results focus.
  • Excellent oral and written communication skills.
  • Strong public speaking and presentation skills, including presenting to large audiences.
  • Effective negotiation skills with school administrators and decision-makers.
  • Sound business judgment and problem-solving abilities.
  • Proficient computer skills, including applications used for presentations and reporting.
  • Ability to manage multiple priorities and a busy calendar with strong attention to detail.
  • Flexible and adaptable in a fast-paced, evolving environment.
  • Ability to travel throughout the assigned territory as business needs require.
  • Availability to work evenings and weekends based on business needs.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
retail bankingconsultative salesclient serviceYouth BankingBank at Work programsfinancial educationbusiness developmentsales planspresentation skillsnegotiation skills
Soft Skills
customer servicepartnership buildingcollaborationaction-oriented leadershipresults focusoral communicationwritten communicationpublic speakingproblem-solvingattention to detail
Certifications
Bachelor's degree