Aspire Software

GTM Engineer

Aspire Software

full-time

Posted on:

Location Type: Hybrid

Location: MontrealCanada

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About the role

  • Design and implement automated outbound campaigns, lead generation workflows, and sales enablement systems
  • Build scalable processes that consistently generate qualified pipeline
  • Test messaging, targeting, sequencing, and channel strategies
  • Analyze performance, identify winners, and double down on what works
  • Leverage AI tools, APIs, and automation platforms to personalize outreach, qualify leads, and shorten sales cycles
  • Replace manual GTM tasks with smart, automated workflows
  • Build dashboards and reporting across the full funnel—from top-of-funnel activity to closed revenue
  • Provide clear visibility into what’s driving growth and where to optimize
  • Evaluate, implement, and integrate modern GTM tools
  • Ensure our CRM, sales engagement, enrichment, and automation tools work seamlessly together
  • Document processes, workflows, and playbooks
  • Enable the broader team to execute proven GTM strategies consistently

Requirements

  • 3–5 years in growth, sales operations, marketing operations, revenue operations, or similar GTM roles
  • Proven track record building and optimizing outbound sales motions (email, LinkedIn, cold calling)
  • Experience in B2B SaaS or enterprise software environments
  • Comfortable working with APIs, webhooks, SQL queries, and basic scripting (Python or JavaScript)
  • Hands-on experience with modern GTM tools, such as:
  • - CRM platforms: HubSpot, Salesforce
  • - Sales engagement: Outreach, SalesLoft
  • - Data & enrichment: Clay, Clearbit, ZoomInfo
  • - Automation: Zapier, Make
  • Experience building workflows using AI tools (ChatGPT API, Claude API, or similar)
  • Deeply data-driven—you run experiments, measure outcomes, and iterate fast
  • Systems thinker who views GTM as an engineering problem
  • Builder mentality—you’d rather automate than repeat
  • Self-starter who thrives in ambiguity and fast-moving environments
  • Strong communicator who can translate technical concepts for non-technical stakeholders
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
lead generationsales enablementperformance analysisAPISQLPythonJavaScriptworkflow automationdata-driven decision makingexperiment measurement
Soft Skills
systems thinkingbuilder mentalityself-starterstrong communicationadaptabilityproblem-solvingcollaborationstrategic thinkingcreativitytime management