Define and own company-wide positioning, messaging, and market differentiation
Translate complex, highly technical infrastructure capabilities into clear, differentiated customer value propositions
Establish and refine ideal customer profiles, buyer personas, use cases, and end-to-end buying journeys
Partner closely with Product and Engineering on roadmap narrative, packaging, and launches
Lead major product launches with strong internal and external readiness
Drive cross-functional alignment across Product, Sales, Solutions Engineering, and Customer Success
Own the strategy and outcomes through which marketing drives pipeline, revenue growth, and customer expansion
Define and lead the company’s growth and demand strategy, ensuring alignment across product marketing, field organizations, partners, and revenue teams
Oversee the sales enablement strategy, including messaging frameworks, executive-level pitch narratives, and competitive intelligence
Partner with Sales leadership to shape vertical strategy, account prioritization, and enterprise pipeline growth
Build, scale, and lead a world-class, global product marketing–led organization
Foster a culture of excellence, development, and career growth; lead through vision, clarity, and accountability
Establish clear metrics, operating cadence, and accountability across the marketing function
Serve as a strategic advisor and thought partner to product and go-to-market leadership
Represent the company with industry analysts and financial stakeholders
Shape market understanding of strategy and differentiation
Engage directly with customers to inform positioning and build advocacy
Present to and influence executive leadership teams and Boards
Ensure the brand consistently reflects technical rigor, credibility, and long-term trust with enterprise customers
Maintain disciplined, consistent messaging across all external communications, including the website, content, public relations, and events
Emphasize clarity, accuracy, and substance in all communications, avoiding promotional excess and maintaining enterprise-grade standards

Requirements

15+ years of progressive marketing leadership experience, with deep expertise in product marketing
Previous experience as a Vice President or Senior Vice President of Product Marketing
Experience marketing infrastructure or deeply technical products (data center, cloud, edge, distributed systems)
Proven ability to partner effectively with engineering-led product organizations
Experience operating across both large, complex enterprises and high-growth, early-stage environments
Strong track record of building, leading, and scaling high-performing global marketing teams
Demonstrated experience influencing executive leadership and Boards

Benefits

Medical, dental, and vision (subsidized cost)
Health savings accounts (HSA), flexible spending accounts (FSA), and dependent care FSAs (DCFSA)
Retirement plan options, including 401(k) and Roth 401(k)
Unlimited paid time off (PTO)
15 paid company holidays per year

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills

product marketingmarketing strategysales enablementcompetitive intelligencecustomer advocacypipeline growthrevenue growthbuyer personasuse casesmarket differentiation

Soft skills

leadershipcross-functional alignmentstrategic advisinginfluencingcommunicationteam buildingvisionclarityaccountabilityculture of excellence