ArcadeXR

Chief Marketing Officer

• Own the entire marketing function - user acquisition, monetization, engagement, community, creative, and affiliate growth
• Define and execute the overall marketing strategy while staying close to execution
• Own and manage a growing marketing budget - responsible deployment, healthy ROAS and CAC
• Scale paid acquisition across channels and drive full-funnel performance
• Own monetisation strategy - pricing, IAP, event economy - in collaboration with product
• Plan and oversee an events programme that drives engagement across different player cohorts
• Manage and develop the creative function (ads, brand, content, quality)
• Grow affiliate and partnership channels
• Build and manage agency and account manager relationships, ensuring performance and accountability
• Report on performance and drive data-informed decision-making
• Work cross-functionally with product and operations to align marketing with LiveOps and platform performance
• Identify and build strategic external relationships

Head of Marketing

Backend Engineer

• Design and develop high-performance, scalable backend systems and real-time communication services using Golang
• Implement and optimize WebRTC solutions for seamless live-streaming and real-time communication experiences
• Architect and maintain scalable Firebase-based solutions for data management, authentication, and cloud functions
• Perform low-level programming optimization using C to resolve live-streaming performance issues and bottlenecks
• Design and develop software with a high standard of code quality, stability, maintainability, readability, and performance
• Collaborate with frontend developers, product managers, and designers to build robust APIs and backend services
• Optimize live-streaming infrastructure and troubleshoot complex performance issues
• Advise the development team on the best software packages, platforms, and techniques for implementing features and systems
• Contribute to architecture decisions for new features and improvements to existing platform capabilities
• Work with hardware engineers when needed to integrate custom interfaces and implement comprehensive testing tools
• Contribute to the design and technical feasibility assessment of new product ideas and features

Head of Marketing

Staff Backend Developer, Golang